Mrnwebdesigns
SEO and Adwords Specialist
Mrnwebdesigns, Cary, North Carolina, United States, 27518
Full Time or Contract (in office, but open to limited hybrid)MRN Web Designs is a growing website design and development company based in Cary, North Carolina. MRN doesn’t just build websites – we help our clients build their businesses with various digital marketing services. The SEO and Adwords Specialist opportunity is an on-site position that will require the applicant to live in the Triangle Area and be able to commute to the office.SEO and Adwords Specialist Job Description:
Position Overview: As an SEO and AdWords Specialist, you will play a critical role in driving online visibility and traffic to the client’s website through organic search and paid advertising campaigns. This role requires a deep understanding of search engine optimization (SEO) best practices and proficiency in managing Paid AdWords campaigns to maximize our online presence and achieve marketing goals.SEO and Adwords Specialist Job Responsibilities:
SEO Strategy and Implementation :
Conduct keyword research to identify target keywords and phrases.Optimize website content, including meta tags, headers, and on-page content, for search engines.Develop and execute on-page and off-page SEO strategies to improve organic rankings.Monitor website performance using tools like Google Analytics and Search Console.Implement SEO best practices to enhance user experience and website speed.
Paid Advertising ( Google AdWords):
Create, manage, and optimize Google AdWords campaigns to drive targeted traffic.Conduct keyword research to identify high-converting keywords.Develop compelling ad copy and landing pages for ad campaigns.Monitor and adjust ad budgets and bidding strategies to maximize ROI.Perform A/B testing to improve ad performance and click-through rates.Generate regular reports on ad campaign performance.
Content Optimization :
Collaborate with content creators to align SEO and content strategies.Ensure content is optimized for search engines, including proper keyword usage.Perform content audits and recommend improvements.
Technical SEO :
Identify and resolve technical SEO issues like crawl errors and site speed.Implement schema markup to enhance search engine visibility.Manage website redirects and ensure a clean site architecture.
Competitor Analysis :
Monitor competitor websites and analyze their SEO and advertising strategies.Identify opportunities to outperform competitors in search rankings and paid campaigns.
S tay Up-to-Date :
Keep abreast of industry trends, search engine algorithm updates, and best practices.Continuously refine and adapt SEO and AdWords strategies accordingly.
SEO and Adwords Specialist
Qualifications:
Bachelor’s degree in marketing, digital marketing, or a related field (preferred).Proven experience in SEO and Google AdWords management. – 2+ yearsTechnical SEO experienceClient-facing experience – 3+ years.Proficiency in SEO tools such as Moz, SEMrush, or Ahrefs.Google Ads certification is a plus.Strong analytical skills and the ability to interpret data to make informed decisions.Excellent written and verbal communication skills.Detail-oriented with a focus on quality and results.Ability to work independently and collaboratively in a team.Familiarity with HTML/CSS and website CMS platforms (e.g., WordPress) is a bonus.Experience with Google Tag Manager , Analytics, and Search Console, such as setting up event tracking, filters, and segmenting data.Experience with on-page optimization.Intricate knowledge of organic best practices.Strong proficiency with WordPress
(WooCommerce, Shopify a plus!)A passion for research, testing, and analysis.Website conversion rate optimization.Knowledge of and experience with identifying and solving indexing issues.First Name
Last NameEmail Address
*PhoneJob PositionSingle Line TextUpload File
Click or drag a file to this area to upload.2
+
11
=Featured Case Studies
Here are a few recent projects, helping our clients grow their businesses.We can’t wait to help your business reach new heights. Contact MRN Web Designs today for a complimentary consultation to discuss your marketing and web design needs!
#J-18808-Ljbffr
Position Overview: As an SEO and AdWords Specialist, you will play a critical role in driving online visibility and traffic to the client’s website through organic search and paid advertising campaigns. This role requires a deep understanding of search engine optimization (SEO) best practices and proficiency in managing Paid AdWords campaigns to maximize our online presence and achieve marketing goals.SEO and Adwords Specialist Job Responsibilities:
SEO Strategy and Implementation :
Conduct keyword research to identify target keywords and phrases.Optimize website content, including meta tags, headers, and on-page content, for search engines.Develop and execute on-page and off-page SEO strategies to improve organic rankings.Monitor website performance using tools like Google Analytics and Search Console.Implement SEO best practices to enhance user experience and website speed.
Paid Advertising ( Google AdWords):
Create, manage, and optimize Google AdWords campaigns to drive targeted traffic.Conduct keyword research to identify high-converting keywords.Develop compelling ad copy and landing pages for ad campaigns.Monitor and adjust ad budgets and bidding strategies to maximize ROI.Perform A/B testing to improve ad performance and click-through rates.Generate regular reports on ad campaign performance.
Content Optimization :
Collaborate with content creators to align SEO and content strategies.Ensure content is optimized for search engines, including proper keyword usage.Perform content audits and recommend improvements.
Technical SEO :
Identify and resolve technical SEO issues like crawl errors and site speed.Implement schema markup to enhance search engine visibility.Manage website redirects and ensure a clean site architecture.
Competitor Analysis :
Monitor competitor websites and analyze their SEO and advertising strategies.Identify opportunities to outperform competitors in search rankings and paid campaigns.
S tay Up-to-Date :
Keep abreast of industry trends, search engine algorithm updates, and best practices.Continuously refine and adapt SEO and AdWords strategies accordingly.
SEO and Adwords Specialist
Qualifications:
Bachelor’s degree in marketing, digital marketing, or a related field (preferred).Proven experience in SEO and Google AdWords management. – 2+ yearsTechnical SEO experienceClient-facing experience – 3+ years.Proficiency in SEO tools such as Moz, SEMrush, or Ahrefs.Google Ads certification is a plus.Strong analytical skills and the ability to interpret data to make informed decisions.Excellent written and verbal communication skills.Detail-oriented with a focus on quality and results.Ability to work independently and collaboratively in a team.Familiarity with HTML/CSS and website CMS platforms (e.g., WordPress) is a bonus.Experience with Google Tag Manager , Analytics, and Search Console, such as setting up event tracking, filters, and segmenting data.Experience with on-page optimization.Intricate knowledge of organic best practices.Strong proficiency with WordPress
(WooCommerce, Shopify a plus!)A passion for research, testing, and analysis.Website conversion rate optimization.Knowledge of and experience with identifying and solving indexing issues.First Name
Last NameEmail Address
*PhoneJob PositionSingle Line TextUpload File
Click or drag a file to this area to upload.2
+
11
=Featured Case Studies
Here are a few recent projects, helping our clients grow their businesses.We can’t wait to help your business reach new heights. Contact MRN Web Designs today for a complimentary consultation to discuss your marketing and web design needs!
#J-18808-Ljbffr