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NAYA Family Center

Digital Media and Engagement Manager

NAYA Family Center, Portland, Oregon, United States, 97204


NAYA Family Center

is seeking a passionate, experienced multi-media, communications professional to join our Development and Communications team. The Digital Media and Engagement Manager supports and executes organizational communications strategy and initiatives to uplift the organization’s mission and advance its programs. Working closely with the Director of Development and Communications and Communications Manager, the Digital Media and Engagement Manager will develop impactful social media campaigns, providing compelling social media and community engagement content to promote the organization.

The Digital Media and Engagement Manager is a capable and creative writer and communicator, responsible for creating content across multiple platforms to reach, retain, and engage current and new audiences. The successful candidate will write, plan and manage a range of social media and communication strategies to increase awareness and support of NAYA programs and events, maintaining clear messaging and brand throughout.

NAYA offers an exceptional benefits package, including free medical, dental and vision insurance for employees (and affordable care for family), 401(k) retirement plan with 6% match, paid vacation and paid holidays.

This is a full-time role with work hours of 8:30 am to 5 pm with a one hour unpaid lunch. Once training and onboarding are complete, flexible schedules may be available upon approval. Starting pay is $68,000 – $75,000/year.

Who you are:

Bachelor’s degree or equivalent experience in related field, such as journalism, communications or marketing.

Understanding of development, fundraising and nonprofit organizations.

Experience working with websites and managing standard social media platforms.

Knowledge of Native American history, an understanding of the diversity of the local American Indian/Alaskan Native community and issues surrounding the Urban Indian experience required.

Highly organized; experienced in developing processes and procedures, strategies and campaigns.

Ability to take initiative and work creatively, launching new ideas or driving process improvements.

Ability to work quickly, independently and creatively under pressure.

High proficiency in Wordpress, Hootsuite, MailChimp, and Canva. HTML is a plus.

What you’ll do:

Communications Strategy Support – Work with Director of Communications and Communications Manager to develop and implement comprehensive organizational digital communication strategy that includes Facebook, Instagram, X, LinkedIn, Email outreach, and blog stories.

Maintain organizational voice, key messages, brand strategy, and style guides across channels.

Program Support – Develop suite of organizational templates to maintain NAYA style guide and brand, providing support for their consistent use across the organization.

Support NAYA’s website maintenance with content creation, including copy writing, creating engaging graphics and infographics.

Develop and implement social media campaigns to enhance visibility and engagement in NAYA programmatic and fundraising initiatives.

Assist with the development and production of annual impact report and organizational brochures.

Manage and grow presence on social platforms to ensure active communities, provide analysis, and research new opportunities for engagement.

Content Creation – Write and schedule NAYA monthly electronic newsletters, daily social media posts and campaigns, blog stories.

Support the planning and execution of the organization’s annual fundraising events with related messaging, materials, and promotion.

Regularly maintain website, events calendar, and blog posts as needed.

Contribute to NAYA’s photo library by taking photos to document events and programs.

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