Google
Marketing Insights Manager, Platforms and Devices
Google, San Francisco, California, United States, 94199
Marketing Insights Manager, Platforms and Devices
corporate_fare
Google
place
New York, NY, USA; Mountain View, CA, USA; +3 more; +2 moreMid
Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.This role may also be located in our Playa Vista, CA campus.Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
New York, NY, USA; Mountain View, CA, USA; Los Angeles, CA, USA; San Francisco, CA, USA .Minimum Qualifications:
Bachelor's degree or equivalent practical experience.4 years of experience in management consulting, product management and strategy, or analytics in a technology company.Experience working with and analyzing data.Preferred Qualifications:
Master's degree or equivalent practical experience.5 years of marketing research experience, including working at a market research firm or in a consumer insights/market research role.Experience in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.Experience with synthesizing and connecting insights to marketing and go-to-market strategy.Experience in stakeholder communication, presence, and relationship management, including ability to facilitate meetings to successful outcomes.About the Job
Product and Business Strategy Leaders bring together teams across Google’s functions to help products execute optimally. Our team pushes Google to scale at key points that refine our products and infrastructure by executing efficiently, bringing solid business sense and sound judgment, and working effectively across organizational lines.Our roles often include components of strategy (e.g. analyzing and understanding new trends in the industry, building business plans), operations (e.g. running the cadence of organizations, connecting the operating lines between our functions), and communications. Our team partners with senior leadership to run important functions that cross-cut our existing organizations and deliver high impact projects.In this role, you will be part of the strategy, operations, insights, and analytics team within the platforms and devices team. You will drive consumer insights around how Pixel can leverage social media to get our message to our target consumers. You will run qualitative and quantitative research, working closely with the broader insights and analytics team, as well as the global social center of excellence. You will also collaborate with the US go-to-market team to influence how our campaigns appear on social, which social channels are leveraged, and who we can or should reach.The US base salary range for this full-time position is $117,000-$172,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.Responsibilities
Become the global social insights expert, working on being seen and leveraged as the go-to-researcher for all things social within platforms and devices.Build research roadmap, working with the social center of excellence to understand needs and prioritize asks.Understand the role of social media and trusted voices in the broader phone customer journey and help teams find the right content and platforms accordingly.Determine how social media can best be leveraged to breakthrough in culture across sports, music, and entertainment.Run testing of new social campaigns to factor in consumer feedback to go/no-go decisions, as well as developing content.Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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corporate_fare
place
New York, NY, USA; Mountain View, CA, USA; +3 more; +2 moreMid
Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.This role may also be located in our Playa Vista, CA campus.Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
New York, NY, USA; Mountain View, CA, USA; Los Angeles, CA, USA; San Francisco, CA, USA .Minimum Qualifications:
Bachelor's degree or equivalent practical experience.4 years of experience in management consulting, product management and strategy, or analytics in a technology company.Experience working with and analyzing data.Preferred Qualifications:
Master's degree or equivalent practical experience.5 years of marketing research experience, including working at a market research firm or in a consumer insights/market research role.Experience in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.Experience with synthesizing and connecting insights to marketing and go-to-market strategy.Experience in stakeholder communication, presence, and relationship management, including ability to facilitate meetings to successful outcomes.About the Job
Product and Business Strategy Leaders bring together teams across Google’s functions to help products execute optimally. Our team pushes Google to scale at key points that refine our products and infrastructure by executing efficiently, bringing solid business sense and sound judgment, and working effectively across organizational lines.Our roles often include components of strategy (e.g. analyzing and understanding new trends in the industry, building business plans), operations (e.g. running the cadence of organizations, connecting the operating lines between our functions), and communications. Our team partners with senior leadership to run important functions that cross-cut our existing organizations and deliver high impact projects.In this role, you will be part of the strategy, operations, insights, and analytics team within the platforms and devices team. You will drive consumer insights around how Pixel can leverage social media to get our message to our target consumers. You will run qualitative and quantitative research, working closely with the broader insights and analytics team, as well as the global social center of excellence. You will also collaborate with the US go-to-market team to influence how our campaigns appear on social, which social channels are leveraged, and who we can or should reach.The US base salary range for this full-time position is $117,000-$172,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.Responsibilities
Become the global social insights expert, working on being seen and leveraged as the go-to-researcher for all things social within platforms and devices.Build research roadmap, working with the social center of excellence to understand needs and prioritize asks.Understand the role of social media and trusted voices in the broader phone customer journey and help teams find the right content and platforms accordingly.Determine how social media can best be leveraged to breakthrough in culture across sports, music, and entertainment.Run testing of new social campaigns to factor in consumer feedback to go/no-go decisions, as well as developing content.Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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