IRIS
Senior Product Marketing Business Partner (Remote)
IRIS, Remote, Oregon, United States, 97468
Senior Product Marketing Business Partner (Remote)
Senior Product Marketing Business Partner | IRIS | WorldwideIRIS Group Product Marketing is excited to announce an opportunity for a motivated Senior Product Marketing Business Partner to join our growing and dynamic team. In this pivotal role, you will be responsible for driving the go-to-market strategy, sales enablement, and overall growth of our innovative Accountancy software solutions. These solutions include a wide portfolio of software and an active partner marketplace.As a strategic thinker and collaborative team player, you will work hand-in-hand with product management, sales, customer education, and the broader marketing organization to ensure the successful development and execution of marketing initiatives for our cutting-edge products. You will play a critical role in shaping the future of our product offerings by spearheading marketing efforts that accelerate customer acquisition and revenue growth. This highly cross-functional role requires a strong understanding of SaaS B2B software, a customer-centric mindset, and strong communication skills.Together with our dedicated teams, you will help establish IRIS as a market leader in the Accountancy software space while driving product adoption across all our portfolio and fostering long-lasting customer relationships, engaging with many of them on their journey to cloud software.Responsibilities
Build Monthly and Quarterly plans for core assets deliverables including Personas, Value Proposition, Messaging Frameworks, and Sales Enablement assets.Develop key market insights and research to inform understanding of new trends, challenges, and developments in the Accountancy market.Build assets and ensure delivery through digital sales enablement tools, monitoring engagement, optimizing and evolving content for successful sales engagement.Brief marketing and sales teams on messaging frameworks for new product launches and key feature releases.Review commercial performance along with core KPI Metrics for core strategic products.Work with pricing in reviewing the market to ensure best price positioning to ensure commercial success.Ensure engagement in core Product Management meetings to support and influence the product roadmap.Support plans for existing customer cloud adoption through accurate messaging for different customer cohorts.Experience and Knowledge
SaaS B2B technology experience.Experience working in Enterprise-level B2B businesses or scaling businesses going through transformation.Excellent verbal/written communication skills and a confident and professional telephone manner.Strong stakeholder management skills across multiple areas of the business.A keen focus on establishing not just the GTM plan, Messaging and positioning but understanding distribution channels for revenue realization and ensuring the right questions are asked across the business for success GTM.Confident communicator in the Accountancy sector with enthusiasm for Accountancy software and a solution-based approach.Ability to effectively prioritize and manage multiple competing demands.Strong organizational skills.Excellent customer service skills.Positive and proactive approach towards problem solving.A natural self-starter and highly self-motivated.Strong IT skills with knowledge of Microsoft Office Products e.g., Outlook, Excel, Forms, Power Automate.Ability to be persuasive, encouraging, and motivating.Please note: We occasionally close vacancies early in the event that we receive a high volume of applications. Therefore, we recommend you apply as soon as possible.As one of the UK’s largest privately held software companies, IRIS Software Group exists to simplify the lives of businesses, schools, and organizations. IRIS provides software solutions and services that substantially enhance operational compliance, efficiency, and accuracy, empowering the users of our technology to look forward with certainty and confidence.IRIS is committed to engaging, rewarding, and empowering our employees, and this is central to what we do. This is why we work to create an environment where employees feel like they are part of a team.When applying, state you found this job on Pangian.com Remote Network.#J-18808-Ljbffr
Senior Product Marketing Business Partner | IRIS | WorldwideIRIS Group Product Marketing is excited to announce an opportunity for a motivated Senior Product Marketing Business Partner to join our growing and dynamic team. In this pivotal role, you will be responsible for driving the go-to-market strategy, sales enablement, and overall growth of our innovative Accountancy software solutions. These solutions include a wide portfolio of software and an active partner marketplace.As a strategic thinker and collaborative team player, you will work hand-in-hand with product management, sales, customer education, and the broader marketing organization to ensure the successful development and execution of marketing initiatives for our cutting-edge products. You will play a critical role in shaping the future of our product offerings by spearheading marketing efforts that accelerate customer acquisition and revenue growth. This highly cross-functional role requires a strong understanding of SaaS B2B software, a customer-centric mindset, and strong communication skills.Together with our dedicated teams, you will help establish IRIS as a market leader in the Accountancy software space while driving product adoption across all our portfolio and fostering long-lasting customer relationships, engaging with many of them on their journey to cloud software.Responsibilities
Build Monthly and Quarterly plans for core assets deliverables including Personas, Value Proposition, Messaging Frameworks, and Sales Enablement assets.Develop key market insights and research to inform understanding of new trends, challenges, and developments in the Accountancy market.Build assets and ensure delivery through digital sales enablement tools, monitoring engagement, optimizing and evolving content for successful sales engagement.Brief marketing and sales teams on messaging frameworks for new product launches and key feature releases.Review commercial performance along with core KPI Metrics for core strategic products.Work with pricing in reviewing the market to ensure best price positioning to ensure commercial success.Ensure engagement in core Product Management meetings to support and influence the product roadmap.Support plans for existing customer cloud adoption through accurate messaging for different customer cohorts.Experience and Knowledge
SaaS B2B technology experience.Experience working in Enterprise-level B2B businesses or scaling businesses going through transformation.Excellent verbal/written communication skills and a confident and professional telephone manner.Strong stakeholder management skills across multiple areas of the business.A keen focus on establishing not just the GTM plan, Messaging and positioning but understanding distribution channels for revenue realization and ensuring the right questions are asked across the business for success GTM.Confident communicator in the Accountancy sector with enthusiasm for Accountancy software and a solution-based approach.Ability to effectively prioritize and manage multiple competing demands.Strong organizational skills.Excellent customer service skills.Positive and proactive approach towards problem solving.A natural self-starter and highly self-motivated.Strong IT skills with knowledge of Microsoft Office Products e.g., Outlook, Excel, Forms, Power Automate.Ability to be persuasive, encouraging, and motivating.Please note: We occasionally close vacancies early in the event that we receive a high volume of applications. Therefore, we recommend you apply as soon as possible.As one of the UK’s largest privately held software companies, IRIS Software Group exists to simplify the lives of businesses, schools, and organizations. IRIS provides software solutions and services that substantially enhance operational compliance, efficiency, and accuracy, empowering the users of our technology to look forward with certainty and confidence.IRIS is committed to engaging, rewarding, and empowering our employees, and this is central to what we do. This is why we work to create an environment where employees feel like they are part of a team.When applying, state you found this job on Pangian.com Remote Network.#J-18808-Ljbffr