DoubleVerify
Sr. Content Marketing Specialist
DoubleVerify, New York, New York, us, 10261
Who We Are
DoubleVerify (DV) is a leading software platform for digital media measurement and analytics. Our mission is to make the internet stronger, safer and more secure, thereby preserving the fair value exchange between buyers and sellers of digital media. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness and maximize the return on their digital advertising investments - globally.What You'll Do
Reporting to the Sr. Manager, Content Marketing, the Sr. Content Marketing Specialist will work cross-functionally with our growing marketing department, interfacing with the product and sales teams. This is a critical role that directly influences DV's brand voice, product messaging and externally-facing communications. In this role, you will:Write and edit a variety of marketing program deliverables, including blog posts, case studies, guides, emails, white papers and website copyProofread content for a variety of DV teamsEnsure that messages are supportive of and consistent with marketing strategies and aligned with corporate goalsMeet regularly with the creative and marketing teams to support DV's content roadmap and goalsStay up to date with and research new product developments and industry trends to inform content developmentCollaborate with marketing and design to plan and develop site contentOptimize web content using data and SEO best practicesWork with the marketing team to create audience-specific content that supports marketing goalsCollaborate with the marketing team to analyze content performanceUse data to iterate, improve and maximize resultsWho You Are
The best candidate will possess the following:Bachelor's degree in literature, communications, marketing, journalism or a related field3+ years of experience writing or editing in a marketing roleAn understanding of the digital advertising industry and related technologiesKnowledge of B2B content marketing, trends and best practicesExperience writing for products in the tech space a plusData-driven and analytical mindsetExpert-level organization and planning skillsExcellent verbal and written communication skillsAbility to juggle multiple projects with tight deadlines, while being flexible to accommodate shifting schedulesDemonstrated experience working in project management systems (e.g. Monday)Experience working in content management systems (e.g. Wordpress)Open to fully remote work location.
We're looking for someone who fits this description, but even if you don't, we'd love to hear why you'd do well in this role anyway!
The successful candidate's starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV.The estimated salary range for this role based on the qualifications set forth in the job description is between $54,000 - $92,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.
Not-so-fun fact:
Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you're not sure that you check every box, apply anyway!
DoubleVerify (DV) is a leading software platform for digital media measurement and analytics. Our mission is to make the internet stronger, safer and more secure, thereby preserving the fair value exchange between buyers and sellers of digital media. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness and maximize the return on their digital advertising investments - globally.What You'll Do
Reporting to the Sr. Manager, Content Marketing, the Sr. Content Marketing Specialist will work cross-functionally with our growing marketing department, interfacing with the product and sales teams. This is a critical role that directly influences DV's brand voice, product messaging and externally-facing communications. In this role, you will:Write and edit a variety of marketing program deliverables, including blog posts, case studies, guides, emails, white papers and website copyProofread content for a variety of DV teamsEnsure that messages are supportive of and consistent with marketing strategies and aligned with corporate goalsMeet regularly with the creative and marketing teams to support DV's content roadmap and goalsStay up to date with and research new product developments and industry trends to inform content developmentCollaborate with marketing and design to plan and develop site contentOptimize web content using data and SEO best practicesWork with the marketing team to create audience-specific content that supports marketing goalsCollaborate with the marketing team to analyze content performanceUse data to iterate, improve and maximize resultsWho You Are
The best candidate will possess the following:Bachelor's degree in literature, communications, marketing, journalism or a related field3+ years of experience writing or editing in a marketing roleAn understanding of the digital advertising industry and related technologiesKnowledge of B2B content marketing, trends and best practicesExperience writing for products in the tech space a plusData-driven and analytical mindsetExpert-level organization and planning skillsExcellent verbal and written communication skillsAbility to juggle multiple projects with tight deadlines, while being flexible to accommodate shifting schedulesDemonstrated experience working in project management systems (e.g. Monday)Experience working in content management systems (e.g. Wordpress)Open to fully remote work location.
We're looking for someone who fits this description, but even if you don't, we'd love to hear why you'd do well in this role anyway!
The successful candidate's starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV.The estimated salary range for this role based on the qualifications set forth in the job description is between $54,000 - $92,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.
Not-so-fun fact:
Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you're not sure that you check every box, apply anyway!