Members First Credit Union
Marketing Coordinator I
Members First Credit Union, Midland, Michigan, United States, 48640
Full-Time
On-site / Hybrid
*Locations: *
Wackerly - Midland, MI 48640, USAHybrid Potential - Michigan, USA
* *
Job Details
Are you passionate about boosting brand awareness? Do you thrive in a dynamic, fast-paced environment? Do you excel at working both independently and as a team? Members First Credit Union is seeking a Marketing Coordinator with experience in crafting website content, email campaigns, and driving marketing initiatives. Enjoy hybrid work flexibility and be a part of our vibrant culture. Apply today and join us in our mission of creating thriving communities!
We strive to create an atmosphere of belonging with no judgment, just opportunity. We are interconnected to each other, and when we embrace out true authentic selves, we are stronger. We will empower you to be the best version of yourself while helping you to flourish in work and life. Come join us to help create thriving communities!
MARKETING COORDINATOR I
Non-Exempt
Reports to: Marketing Leader
Position Overview
The primary purpose of this position is to assist Members First Credit Union to deliver on its mission: To encourage a better tomorrow. To achieve this mission, the position must deliver on our brand promise: We believe in you. Our promise is to be trustworthy, caring, and enthusiastic to help you succeed. You will do this by living out our core values in every service contact to both internal and external members.
Essential Duties
Develop, implement, track and optimize marketing initiatives, projects, and campaigns for the credit union, both digital and traditional, to promote and build brand awareness of the credit union and its products and services.Develop and manage website content.Build and manage email campaigns and marketing automation for member journey mapping and email marketing campaigns. Provide relevant insights to appropriate team members and offer solutions to increase engagement.
This is a hybrid position with the expectation of 3-days in the office.
Duties and Responsibilities
The following statements are intended to describe the general nature and level of work being performed by this position. It is not intended to be an exhaustive list of all duties, responsibilities and skills required of this position. Other duties may be assigned to meet business needs.
Assist with content creation support, including writing, designing, revising, capturing, filming or editing marketing materials, forms, or video content.
Develops content for social media to build brand awareness of the credit union.
Assist with monitoring a variety of social media accounts - promote products and services, engage with our members and community, respond to comments and inquiries.
Manage branch lobby screen TV marketing and on hold phone messages with Works24 vendor.
Performs marketing research as needed.
Design print and digital creative content as needed with Adobe Creative Suite and/or Canva.
Utilize photography and videography skills to capture authentic imagery to be used in all marketing pieces. Build and maintain a library of visual content from branch areas and communities we serve.
Responsible for managing targeted products and service campaigns through matrix program; plans, writes, and designs marketing materials.
Create and update content on website, update rates as needed.
Generate, edit and share content through the
On-site / Hybrid
*Locations: *
Wackerly - Midland, MI 48640, USAHybrid Potential - Michigan, USA
* *
Job Details
Are you passionate about boosting brand awareness? Do you thrive in a dynamic, fast-paced environment? Do you excel at working both independently and as a team? Members First Credit Union is seeking a Marketing Coordinator with experience in crafting website content, email campaigns, and driving marketing initiatives. Enjoy hybrid work flexibility and be a part of our vibrant culture. Apply today and join us in our mission of creating thriving communities!
We strive to create an atmosphere of belonging with no judgment, just opportunity. We are interconnected to each other, and when we embrace out true authentic selves, we are stronger. We will empower you to be the best version of yourself while helping you to flourish in work and life. Come join us to help create thriving communities!
MARKETING COORDINATOR I
Non-Exempt
Reports to: Marketing Leader
Position Overview
The primary purpose of this position is to assist Members First Credit Union to deliver on its mission: To encourage a better tomorrow. To achieve this mission, the position must deliver on our brand promise: We believe in you. Our promise is to be trustworthy, caring, and enthusiastic to help you succeed. You will do this by living out our core values in every service contact to both internal and external members.
Essential Duties
Develop, implement, track and optimize marketing initiatives, projects, and campaigns for the credit union, both digital and traditional, to promote and build brand awareness of the credit union and its products and services.Develop and manage website content.Build and manage email campaigns and marketing automation for member journey mapping and email marketing campaigns. Provide relevant insights to appropriate team members and offer solutions to increase engagement.
This is a hybrid position with the expectation of 3-days in the office.
Duties and Responsibilities
The following statements are intended to describe the general nature and level of work being performed by this position. It is not intended to be an exhaustive list of all duties, responsibilities and skills required of this position. Other duties may be assigned to meet business needs.
Assist with content creation support, including writing, designing, revising, capturing, filming or editing marketing materials, forms, or video content.
Develops content for social media to build brand awareness of the credit union.
Assist with monitoring a variety of social media accounts - promote products and services, engage with our members and community, respond to comments and inquiries.
Manage branch lobby screen TV marketing and on hold phone messages with Works24 vendor.
Performs marketing research as needed.
Design print and digital creative content as needed with Adobe Creative Suite and/or Canva.
Utilize photography and videography skills to capture authentic imagery to be used in all marketing pieces. Build and maintain a library of visual content from branch areas and communities we serve.
Responsible for managing targeted products and service campaigns through matrix program; plans, writes, and designs marketing materials.
Create and update content on website, update rates as needed.
Generate, edit and share content through the