Poshmark, Inc.
Senior Marketing Manager, Monetization
Poshmark, Inc., Redwood City, California, United States, 94061
Senior Marketing Manager, Monetization
Location: Redwood City, California, USA
Skills, Experience, Qualifications, If you have the right match for this opportunity, then make sure to apply today.Posted: 5 Days AgoConfidence can sometimes hold us back from applying for a job. Here’s a secret: there's no such thing as a "perfect" candidate. Poshmark is looking for exceptional people who want to make a positive impact through their work and help create an organization where everyone can thrive. So whatever background you bring with you, please apply if this role would make you excited to come to work every day.Job Description:The Senior Marketing Manager will be a key leader on Poshmark’s Monetization team. The Monetization team’s flagship product is Promoted Closet — a paid marketing tool that drives seller success on Poshmark and drives incremental revenue for the marketplace. In this role, you will be responsible for driving the growth of sellers that use Poshmark’s Promoted Closet. You will reach millions of sellers in the Poshmark community through owned and operated channels to acquire, retain, and resurrect sellers. You’ll partner closely with Product, Analytics, Engineering, and Product Marketing to define a roadmap and validate the impact on key metrics with A/B testing. You’ll define and report on key success metrics and progress toward goals.Responsibilities:Responsible for driving seller growth: acquisition, retention, and resurrection.Develop lifecycle marketing campaigns to engage sellers in their journey on Poshmark across email, push notifications, and in-app messaging surfaces.Define and measure key metrics (input and output metrics) and funnels in the seller journey.Create an ideas/tactics roadmap each quarter to drive seller growth toward goal.Data-driven approach: test and measure all communications and experiences to ensure they favorably impact key metrics.Partner cross-functionally with Product, Engineering, Analytics, Product Marketing, and Marketing Ops to meet ambitious growth targets.Measure and report on the impact of projects and progress towards goals.Experience:5+ years in growth or marketing, with demonstrated experience creating and analyzing owned channel lifecycle marketing campaigns (email, push, in-app messaging).A/B testing experience, with a proven track record of designing and executing a testing roadmap.Data-led decision making and analytical skills.Experience using monetary incentives (e.g., free-trial, credits) to influence behavior for driving user growth and business impact.Experience working with marketing automation technologies.Principled and thinks long term: You always think customer first, and balance customer value with business value.Proven ability to work effectively with cross-functional teams.Plus: marketing experience with small-medium sized businesses.Salary Range:
$137,000.00 - $199,500.00 AnnualAbout Us:Poshmark is a leading fashion resale marketplace powered by a vibrant, highly engaged community of buyers and sellers and real-time social experiences. Designed to make online selling fun, more social, and easier than ever, Poshmark empowers its sellers to turn their closet into a thriving business and share their style with the world. Since its founding in 2011, Poshmark has grown its community to over 100 million users and generated over $8 billion in GMV, helping sellers realize billions in earnings, delighting buyers with deals and one-of-a-kind items, and building a more sustainable future for fashion.Why Poshmark?At Poshmark, we’re constantly challenging the status quo and are looking for innovative and passionate people to help shape the future of Poshmark. We’re disrupting the industry by combining social connections with e-commerce through data-driven solutions and the latest technology to optimize our platform. We’re nothing without our amazing team who deliver an unparalleled social shopping experience to the millions of people we connect each day.Poshmark is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Location: Redwood City, California, USA
Skills, Experience, Qualifications, If you have the right match for this opportunity, then make sure to apply today.Posted: 5 Days AgoConfidence can sometimes hold us back from applying for a job. Here’s a secret: there's no such thing as a "perfect" candidate. Poshmark is looking for exceptional people who want to make a positive impact through their work and help create an organization where everyone can thrive. So whatever background you bring with you, please apply if this role would make you excited to come to work every day.Job Description:The Senior Marketing Manager will be a key leader on Poshmark’s Monetization team. The Monetization team’s flagship product is Promoted Closet — a paid marketing tool that drives seller success on Poshmark and drives incremental revenue for the marketplace. In this role, you will be responsible for driving the growth of sellers that use Poshmark’s Promoted Closet. You will reach millions of sellers in the Poshmark community through owned and operated channels to acquire, retain, and resurrect sellers. You’ll partner closely with Product, Analytics, Engineering, and Product Marketing to define a roadmap and validate the impact on key metrics with A/B testing. You’ll define and report on key success metrics and progress toward goals.Responsibilities:Responsible for driving seller growth: acquisition, retention, and resurrection.Develop lifecycle marketing campaigns to engage sellers in their journey on Poshmark across email, push notifications, and in-app messaging surfaces.Define and measure key metrics (input and output metrics) and funnels in the seller journey.Create an ideas/tactics roadmap each quarter to drive seller growth toward goal.Data-driven approach: test and measure all communications and experiences to ensure they favorably impact key metrics.Partner cross-functionally with Product, Engineering, Analytics, Product Marketing, and Marketing Ops to meet ambitious growth targets.Measure and report on the impact of projects and progress towards goals.Experience:5+ years in growth or marketing, with demonstrated experience creating and analyzing owned channel lifecycle marketing campaigns (email, push, in-app messaging).A/B testing experience, with a proven track record of designing and executing a testing roadmap.Data-led decision making and analytical skills.Experience using monetary incentives (e.g., free-trial, credits) to influence behavior for driving user growth and business impact.Experience working with marketing automation technologies.Principled and thinks long term: You always think customer first, and balance customer value with business value.Proven ability to work effectively with cross-functional teams.Plus: marketing experience with small-medium sized businesses.Salary Range:
$137,000.00 - $199,500.00 AnnualAbout Us:Poshmark is a leading fashion resale marketplace powered by a vibrant, highly engaged community of buyers and sellers and real-time social experiences. Designed to make online selling fun, more social, and easier than ever, Poshmark empowers its sellers to turn their closet into a thriving business and share their style with the world. Since its founding in 2011, Poshmark has grown its community to over 100 million users and generated over $8 billion in GMV, helping sellers realize billions in earnings, delighting buyers with deals and one-of-a-kind items, and building a more sustainable future for fashion.Why Poshmark?At Poshmark, we’re constantly challenging the status quo and are looking for innovative and passionate people to help shape the future of Poshmark. We’re disrupting the industry by combining social connections with e-commerce through data-driven solutions and the latest technology to optimize our platform. We’re nothing without our amazing team who deliver an unparalleled social shopping experience to the millions of people we connect each day.Poshmark is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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