AEG
Creative and Content Director
AEG, Houston, Texas, United States, 77246
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Department: Marketing
Supervisor: Vice President, Marketing
Classification: Full Time/Exempt
Summary:
This role serves as functional lead for producing compelling creative and content across various digital and outbound platforms. This role will oversee the departments of creative, video and photography. Responsibilities will include the management of production schedules, communication of comprehensive plans to stakeholders, facilitating ideation sessions and spearheading the dissemination of performance metrics behind produced content to the organization. This position will partner closely with cross-functional teams in the organization to advance the Astros long term strategic approaches to content creation and delivery. This position will be a key contributor in the overall creative and content strategy for the Astros and our affiliated brands (Foundation, Golf, Minor Leagues, Regional Sports Network, etc.). A successful person in this role must be able to be directly responsible for oversight of projects from concept to completion and be a strong peer leader and developer of talent. Skills that this role must have include the ability to foster a creative environment, delegate when needed, strong management skills, strategic thinking, attention to detail and strong worth ethic.
Essential Duties and Responsibilities:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Partner alongside internal stakeholders to strategize, develop and produce engaging content that helps drive engagement and revenue.Lead the overall creative, video and photography teams to consistently and proactively develop new and trendsetting content ideas for all mediums.Partner with stakeholders inside and outside the department to effectively measure the productivity of various content initiatives and deliver results to the organization on a consistent basis.Responsible for sharing current trends and best practices about Content creators and production.Collaborate with Media team in order to develop strategies for social platforms in order to deliver the most effective content to the Astros fanbase.Develop the annual strategic initiatives for the Content department, as a component and input to the overall departmental plan.Responsible for the overall management of the annual Content budget and monthly reconciliations.Provide content solutions to all areas of the Astros portfolio (i.e. Foundation, Astros Golf, Affiliates, Regional Sports Network etc.).Tracking and evaluation of current production equipment and future equipment needs.Collaborate with MLB partners to stay abreast on updates to content initiatives and protocols.Oversee any content contract labor bid process.Ensure content needs for In-Game, broadcast ads, and other core business are appropriately supported.Perform other duties as assigned.
Qualifications:
Bachelor's degree and/or an equivalent level of experienceMinimum 5+ years professional work experience (sports/entertainment preferred)A strong interpersonal and customer service skill, team orientation, and the ability to communicate effectively at all levels.Knowledge and expertise with digital content platforms, creative platforms and Adobe Creative Suite.Experience in content production and post-production workflows.Proficient in existing social platforms and emerging social channels.Experience in the curation, measurement and development of original content.Experience managing a team and developing talent.Ability to lead and collaborate on projects with multiple departments.Experience in managing a budget and building strategic business plans.Exceptional written and verbal communication skills.Planning and organization: an ability to plan and manage multiple projects.Problem solving ability, and strong analytical skills.Knowledge of Astros baseball is a plus.Experience in leading, developing and performance managing a strong creative team.
Supervisory Responsibility
This position will be responsible for the management of a team of individuals and providing guidance and career development.
Work Environment
This job operates in an office setting. This role routinely uses standard office equipment such as computers, phones and photocopiers. The noise level is usually moderate but can be loud within the stadium environment.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. Specific vision abilities required by this job include close and focused vision. Ability to lift approximately 40lbs.
Position Type and Expected Hours of Work
Ability to work a flexible schedule, including; extended hours, evenings, weekends, and holidays.
Travel
Travel may be expected in this role.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
EOE/M/F/Vet/Disability
ExperiencePreferred
4
Department: Marketing
Supervisor: Vice President, Marketing
Classification: Full Time/Exempt
Summary:
This role serves as functional lead for producing compelling creative and content across various digital and outbound platforms. This role will oversee the departments of creative, video and photography. Responsibilities will include the management of production schedules, communication of comprehensive plans to stakeholders, facilitating ideation sessions and spearheading the dissemination of performance metrics behind produced content to the organization. This position will partner closely with cross-functional teams in the organization to advance the Astros long term strategic approaches to content creation and delivery. This position will be a key contributor in the overall creative and content strategy for the Astros and our affiliated brands (Foundation, Golf, Minor Leagues, Regional Sports Network, etc.). A successful person in this role must be able to be directly responsible for oversight of projects from concept to completion and be a strong peer leader and developer of talent. Skills that this role must have include the ability to foster a creative environment, delegate when needed, strong management skills, strategic thinking, attention to detail and strong worth ethic.
Essential Duties and Responsibilities:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Partner alongside internal stakeholders to strategize, develop and produce engaging content that helps drive engagement and revenue.Lead the overall creative, video and photography teams to consistently and proactively develop new and trendsetting content ideas for all mediums.Partner with stakeholders inside and outside the department to effectively measure the productivity of various content initiatives and deliver results to the organization on a consistent basis.Responsible for sharing current trends and best practices about Content creators and production.Collaborate with Media team in order to develop strategies for social platforms in order to deliver the most effective content to the Astros fanbase.Develop the annual strategic initiatives for the Content department, as a component and input to the overall departmental plan.Responsible for the overall management of the annual Content budget and monthly reconciliations.Provide content solutions to all areas of the Astros portfolio (i.e. Foundation, Astros Golf, Affiliates, Regional Sports Network etc.).Tracking and evaluation of current production equipment and future equipment needs.Collaborate with MLB partners to stay abreast on updates to content initiatives and protocols.Oversee any content contract labor bid process.Ensure content needs for In-Game, broadcast ads, and other core business are appropriately supported.Perform other duties as assigned.
Qualifications:
Bachelor's degree and/or an equivalent level of experienceMinimum 5+ years professional work experience (sports/entertainment preferred)A strong interpersonal and customer service skill, team orientation, and the ability to communicate effectively at all levels.Knowledge and expertise with digital content platforms, creative platforms and Adobe Creative Suite.Experience in content production and post-production workflows.Proficient in existing social platforms and emerging social channels.Experience in the curation, measurement and development of original content.Experience managing a team and developing talent.Ability to lead and collaborate on projects with multiple departments.Experience in managing a budget and building strategic business plans.Exceptional written and verbal communication skills.Planning and organization: an ability to plan and manage multiple projects.Problem solving ability, and strong analytical skills.Knowledge of Astros baseball is a plus.Experience in leading, developing and performance managing a strong creative team.
Supervisory Responsibility
This position will be responsible for the management of a team of individuals and providing guidance and career development.
Work Environment
This job operates in an office setting. This role routinely uses standard office equipment such as computers, phones and photocopiers. The noise level is usually moderate but can be loud within the stadium environment.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. Specific vision abilities required by this job include close and focused vision. Ability to lift approximately 40lbs.
Position Type and Expected Hours of Work
Ability to work a flexible schedule, including; extended hours, evenings, weekends, and holidays.
Travel
Travel may be expected in this role.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
EOE/M/F/Vet/Disability
ExperiencePreferred
4