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Greater Valley Hospice

Regional Marketing Director

Greater Valley Hospice, Corpus Christi, Texas, United States, 78417


Overview:

You can get further details about the nature of this opening, and what is expected from applicants, by reading the below.We are seeking a highly skilled and experienced Regional Marketing Director to join our team. As a key member of our management team, the Regional Director will be responsible for driving business growth and overseeing the performance of our regional operations. The ideal candidate will have a strong background in hospice marketing and sales, with a proven track record of success in leading teams and developing strategic marketing initiatives.

If you are compassionate, energetic, outgoing individual with hospice industry knowledge/experience, this opportunity is perfect for you! This position requires 75% traveling and will oversee various branches in the South Texas Region. We are looking for someone that has Hospice Marketing experience and goal driven.

Duties:

-Develop and execute regional marketing strategies to drive revenue and brand awareness

-Analyze market trends and customer needs to inform marketing decisions

-Conduct market research to identify opportunities for growth

-Create and distribute marketing materials, including content marketing and email marketing campaigns Stay up to date with industry trends and best practices in performance marketing

-Ensure all marketing efforts align with the company's overall vision and goals-Foster strong relationships with regional teams to ensure alignment and consistency across all regions

-Oversees and develops Account Executives in their regional coverage areas

-Oversees and develops the maintenance of ongoing relationships with hospice referral resources

-Assist Account Executives in obtaining all information needed by the Intake personnel required for patient admission

-Oversees and assists with the coordination and hosting of community and marketplace events

-Oversees and assists with the coordination and hosting of training sessions on the benefits of hospice

-Oversees and develops facility activities further strengthening hospice referral resource relationships and positively impacting patient wellbeing

Requirements:

-Proven experience as a Regional Director or in a similar leadership role

-Strong background in marketing and sales-Experience with performance marketing and content marketing-Excellent leadership and management skills-Strong analytical and problem-solving skills-Ability to develop and manage budgets-Experience with market research and competitive analysis-Strong communication and interpersonal skills-Ability to work in a fast-paced environment and adapt to changing priorities

Skills/Abilities:

-Must be able to lead, develop and manage external hospice referral resources

-Excellent time management, organizational and multi-tasking skills Service-oriented attitude

-Possess professional verbal and written communication skills

-Personalize the experience for each customer by fostering relationships, anticipating needs and exceeding expectations

-Ability to communicate effectively and be a team player who works collaboratively with colleagues and management

-Experience working in a dynamic environment and track record of successful execution of multiple events with opposing priorities

-Strong project, and time management skills – highly organized, detail focused, results driven, accountable with the ability to handle stress

Job Type: Full-time

Pay: From $80,000.00 per year

Benefits:

401(k)

Vision insurance

Schedule:

Monday to Friday

Work Location: On the road

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