Virtual
Product Marketing Manager
Virtual, San Francisco, California, United States, 94199
We’re looking for a Senior Product Marketing Manager who will play a business-critical role in developing and executing our go-to-market strategy. This contractor will focus on product launches, demand generation, and field enablement, with an emphasis on creating content that resonates with both technical and non-technical audiences. You’ll collaborate closely with Product, Sales, and Demand Generation teams to drive enterprise pipeline and influence product strategy.
Key Responsibilities:
Lead product launches from conception through execution, crafting narratives for feature releases, presentations, and messaging.
Review and refine demand generation content, ensuring alignment with market trends and customer needs.
Develop sales and customer-facing materials, including battle cards, web copy, videos, and blogs, to articulate product value.
Partner with the field enablement team to deliver content that supports sales efforts and drives engagement.
About You:
You have 5+ years of experience in product marketing, with a focus on API-based tools or infrastructure software.
Strong technical understanding of distributed architectures, microservices, and APIs.
Proven track record of managing successful product launches and creating compelling marketing materials.
You’re a builder who thrives in fast-paced environments and loves to create content from scratch.
Experience in field enablement and creating sales collateral is a plus.
Nice to Have:
Experience in the API Gateway space.
Key Responsibilities:
Lead product launches from conception through execution, crafting narratives for feature releases, presentations, and messaging.
Review and refine demand generation content, ensuring alignment with market trends and customer needs.
Develop sales and customer-facing materials, including battle cards, web copy, videos, and blogs, to articulate product value.
Partner with the field enablement team to deliver content that supports sales efforts and drives engagement.
About You:
You have 5+ years of experience in product marketing, with a focus on API-based tools or infrastructure software.
Strong technical understanding of distributed architectures, microservices, and APIs.
Proven track record of managing successful product launches and creating compelling marketing materials.
You’re a builder who thrives in fast-paced environments and loves to create content from scratch.
Experience in field enablement and creating sales collateral is a plus.
Nice to Have:
Experience in the API Gateway space.