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Massage Envy Franchising LLC

Email Marketing Manager

Massage Envy Franchising LLC, Scottsdale, Arizona, us, 85261


OverviewThe Email Marketing Manager will be responsible for supporting Massage Envy’s email marketing campaigns.

This role will be an important contributor to the CRM team helping to improve member retention and advocacy and driving appointment bookings for Massage Envy’s franchise locations.

They will also be responsible for supporting custom email requests from franchise locations.

Essential Functions:

Creative brief development and participation in creative approval process

Coordinate with other departments for integrated campaign execution

Development of targeted audiences for email deployment

Build and execute email campaigns and journeys in Salesforce Marketing Cloud

Assist in developing trigger-based journeys and support test executions

Design and execute A/B tests for subject lines, content and send times

Manage process for email requests from field and build custom emails when required

Partner with Employee Brand team to support email marketing needs

Support updating email scheduling calendar

Ensure all campaigns comply with GDPR, CAN-SPAM and other regulations

Conduct regular testing for email deliverability and rendering

Participate in reporting meetings, strategy development and quarterly planning

Education, Experience and Skills Required:

Bachelor’s degree

2-3 years of experience in email marketing

Experience with HTML and Salesforce Marketing Cloud

Strong prioritization skills

General Microsoft Excel Skills, comfortable working with spreadsheets.

Basic working knowledge of Adobe Photoshop is a plus.

Knowledge of email best practices

Passion for creating best-in-class customer experience

Outstanding communication skills (both oral and written) coupled with the ability to articulate clearly

Strong ability to build relationships

Massage Envy Franchise LLC Benefits

This is a Hybrid position.

You must be able to work in office and remote as required.

In addition to a great work environment, Massage Envy Franchise LLC offers Medical, Dental and Vision Benefits. Paid Life Insurance and 401K, Generous Paid Holidays, vacation, and sick time.

At Massage Envy Franchise, LLC, we believe in helping people feel their best through total body care—a mission that touches everyone. And we know that investing in uniquely talented, fiercely passionate people is the key to achieving it.

We work hard, we have fun, which is a key part of helping employees feel their best!

Massage Envy Franchising, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

Telecommute

NoRemote Type

Hybrid remote