Chief Marketing & Direct-to-Consumer Strategy Officer

Description

Any additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply.Join a leading luxury wine company, renowned for its exquisite portfolio of wineries and vineyards, established in Napa Valley in 1976. We are seeking a dynamic and visionary leader to play a pivotal role in shaping the future of our iconic brands and driving growth in our direct-to-consumer segment.What You’ll DoStrategic Leadership & PlanningCollaborate with our visionary team to refine and execute the company’s strategy, shaping our long-term vision and guiding marketing initiatives.Develop innovative marketing and branding strategies, leveraging industry insights and market trends.Utilize consumer data to create engaging and consumer-centric brand experiences across multiple channels.Marketing & Brand PositioningLead the execution of strategic marketing campaigns, highlighting our unique value proposition.Prioritize data-driven marketing strategies to enhance customer acquisition, retention, and loyalty.Harness the power of digital marketing to engage our audience and foster a vibrant community of wine enthusiasts.Product & Market InnovationDrive innovation across all channels, spearheading new product development and expanding our portfolio.Foster a culture of creativity within the team, creating compelling campaigns and branding opportunities.Develop strategies to attract new customers and enhance the experience of loyal consumers.External & Internal CommunicationsAssist in crafting the brand’s narrative, ensuring consistent messaging across all channels.Foster a collaborative and inclusive environment, organizing internal events and communication to support team success.Cultivate relationships with key stakeholders, solidifying our reputation and brand value.What Will Make You Stand Out15+ years of strategic marketing leadership experience, ideally in the luxury/lifestyle or beverage industry.Proven track record of driving growth and enhancing brand equity.Strong analytical skills and a data-driven approach to decision-making.Expertise in digital marketing channels and technologies.Excellent communication skills and the ability to foster strong relationships.Why Join UsCompetitive benefits package including medical, dental, vision, and more.Unlimited vacation to recharge and explore your passions.Tuition reimbursement to support continuous growth and development.Discounted wine and other exciting perks!Ready to Join Us?This is your chance to be part of something truly special. If you’re ready to make an impact and shape the future of our iconic brands, we want to hear from you! Apply now and let’s embark on this exciting journey together.Note: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Employment Type: Full-Time

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