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3700 Firehouse Subs

Sr. Manager, Media Planner, Firehouse Subs, US&C

3700 Firehouse Subs, Jacksonville, Florida, United States, 32290


Sr. Manager, Media Planner, Firehouse Subs, US&C

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.

Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS.Responsibilities:Partner with management to drive media agency planning and buying across the US.Work closely with media agency and department management in developing budgets, audience strategy, and tactics across all linear/traditional media touchpoints.Work closely with agencies to ensure media reporting is accurate and delivers actionable insights and optimizations in a timely manner.Assist with marketing ad fund management, monitoring monthly/quarterly financial accruals of all local DMA ad funds.Elevate performance analysis to leadership, distilling all measurable metrics into contextually relevant business impact.Develop and direct media testing roadmaps across media channels, with a focus on increasing revenue and driving innovation.Ensure optimal consumer experience across the purchase journey where Media is a touchpoint, while working with internal stakeholders including eCommerce, Analytics, Promo, and Product.Maintain in-depth knowledge of media landscape and trends, championing bold and creative ideas.Provide Points of Views (POVs) related to potential partnerships or sponsorships when applicable.Ensure accurate and timely budget management across all media channels.Support management of multiple local media market tests for future product releases.Assist upper management in developing and implementing both long- and short-term strategies.Coordinate with creative agencies on creative assets and account needs.Comfort owning and communicating directly with marketing leadership and cross-team leaders on questions/concerns and specific media initiatives.Help evaluate timelines and manage day-to-day deliverables.Knowledge & Skills:Experience with upper funnel media awareness campaigns; QSR knowledge is a plus.Understanding of all media channels and experience coordinating across multiple media disciplines.Ability to coordinate with multi-channel teams to design cutting-edge, strategic, and thoughtful integrated media plans.Comfort owning and communicating directly with other teams on questions/concerns and specific media initiatives.Experience analyzing competitive landscapes, using reports from agency tools and compiling insights.Managing a large media budget and flowchart.Drive media channel selection and be forward thinking on new opportunities.Qualifications:Bachelor’s degree or equivalent experience.Minimum 5+ years of total media planning experience.Relevant media planning and buying experience with strong digital focus.Familiarity with media tools - Nielsen Ad Intel, iSpot, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.Comfortable working with Microsoft Office Suite – Outlook, Excel, PowerPoint.2+ years managing junior team members; must be a strong project manager, able to interact cross-functionally, communicate effectively, and lead teams towards a common goal.Solution-oriented, able to dissect information, see opportunities, preempt issues, and find solutions.Excellent oral and written skills, including formal presentation experience.Ability to interface and maintain excellent professional relationships with a variety of audiences including company leadership, partners/vendors, field marketing, operations, and analytics.Excellent organization skills: ability to prioritize and handle multi-tasking.Benefits at all of our global offices are focused on physical, mental, and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine, and mental wellness support.Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.

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