Jones Lang LaSalle IP, Inc.
Marketing Programs Manager, PM Technologies
Jones Lang LaSalle IP, Inc., Boston, Massachusetts, us, 02298
JLL empowers you to shape a brighter way .
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
Position Overview :
We're seeking a talented and thoughtful marketer to join our team as a Marketing Programs Manager. In this role, you will drive demand generation for JLL's expanding suite of technology solutions, specifically within the Property Management Technologies group. With a focus on campaigns and lead generation for JLL's Building Engines technology product line, you will play a critical role in growing our technology business and pipeline through email marketing, industry events, webinars, and website optimization.
This is an individual contributor position where you will report to our Senior Marketing Programs Manager, PM Technologies. We are looking for a motivated marketing professional who is eager to take the next step in their career and make an impact in a fast-paced and dynamic environment.
Key Responsibilities :Manage all aspects of email marketing programs via Marketo, including planning and execution of strategic nurture campaigns, template updates, list creation, and moreSupport end-to-end logistics and flawless execution of industry event sponsorships, including event strategy, booth setup, collateral production, shipping, staff management, and pre/post-event activitiesCollaborate with product marketing and content teams on demand generation programsSupport management of BuildingEngines.com website by updating content, graphics, improving SEO optimization, and to driving inbound conversionsCreate and improve website landing pages to align with campaign goals and industry best practicesOptimize the website chatbot (Drift) in collaboration with the Sales team to enhance lead generation, customer experience, and overall website engagementCollaborate with Senior Manager on digital campaign reporting (website traffic, email campaigns, etc.) and analyze conversion data to identify areas for improvementStay updated with industry trends, competitive landscape, and best practices to continuously improve marketing program effectivenessRequirements and skills
Bachelor's degree in marketing, communications or a related field3+ years of B2B or technology marketing experience, ideally in digital marketing or demand generationExperience in areas such as email marketing, SEO/SEM, building landing pages, and event coordinationHighly creative with an interest in devising campaigns that engage, inform and motivateWorking knowledge of Marketo or similar marketing automation platform a plusExperience with Salesforce also a plusExcellent organizational, problem solving, project management, and planning skillsStrong written and verbal communication and interpersonal skillsTeam-player, positive attitude, eager to do more and help out where neededFoundational knowledge of website analytics tools (e.g., Google Analytics / GA4) a plusExperience in creating and optimizing campaigns for Google Adwords, LinkedIn display / InMail a plusExperience using Drift, or similar chat platform for web engagement, extremely helpfulExperience in commercial real estate a plus, but not requiredLocation:
On-site -Boston, MA
If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table!
Personalized benefits that support personal well-being and growth:
JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health. Some of these benefits may include:
401(k) plan with matching company contributionsComprehensive Medical, Dental & Vision CarePaid parental leave at 100% of salaryPaid Time Off and Company Holidays
JLL Privacy Notice
Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL's recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.
For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.
For additional details please see our career site pages for each country.
For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here.
This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you're fully vaccinated upon your start date. You're considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination.
Jones Lang LaSalle ("JLL") is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process - including the online application and/or overall selection process - you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.
Accepting applications on an ongoing basis until candidate identified.
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
Position Overview :
We're seeking a talented and thoughtful marketer to join our team as a Marketing Programs Manager. In this role, you will drive demand generation for JLL's expanding suite of technology solutions, specifically within the Property Management Technologies group. With a focus on campaigns and lead generation for JLL's Building Engines technology product line, you will play a critical role in growing our technology business and pipeline through email marketing, industry events, webinars, and website optimization.
This is an individual contributor position where you will report to our Senior Marketing Programs Manager, PM Technologies. We are looking for a motivated marketing professional who is eager to take the next step in their career and make an impact in a fast-paced and dynamic environment.
Key Responsibilities :Manage all aspects of email marketing programs via Marketo, including planning and execution of strategic nurture campaigns, template updates, list creation, and moreSupport end-to-end logistics and flawless execution of industry event sponsorships, including event strategy, booth setup, collateral production, shipping, staff management, and pre/post-event activitiesCollaborate with product marketing and content teams on demand generation programsSupport management of BuildingEngines.com website by updating content, graphics, improving SEO optimization, and to driving inbound conversionsCreate and improve website landing pages to align with campaign goals and industry best practicesOptimize the website chatbot (Drift) in collaboration with the Sales team to enhance lead generation, customer experience, and overall website engagementCollaborate with Senior Manager on digital campaign reporting (website traffic, email campaigns, etc.) and analyze conversion data to identify areas for improvementStay updated with industry trends, competitive landscape, and best practices to continuously improve marketing program effectivenessRequirements and skills
Bachelor's degree in marketing, communications or a related field3+ years of B2B or technology marketing experience, ideally in digital marketing or demand generationExperience in areas such as email marketing, SEO/SEM, building landing pages, and event coordinationHighly creative with an interest in devising campaigns that engage, inform and motivateWorking knowledge of Marketo or similar marketing automation platform a plusExperience with Salesforce also a plusExcellent organizational, problem solving, project management, and planning skillsStrong written and verbal communication and interpersonal skillsTeam-player, positive attitude, eager to do more and help out where neededFoundational knowledge of website analytics tools (e.g., Google Analytics / GA4) a plusExperience in creating and optimizing campaigns for Google Adwords, LinkedIn display / InMail a plusExperience using Drift, or similar chat platform for web engagement, extremely helpfulExperience in commercial real estate a plus, but not requiredLocation:
On-site -Boston, MA
If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table!
Personalized benefits that support personal well-being and growth:
JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health. Some of these benefits may include:
401(k) plan with matching company contributionsComprehensive Medical, Dental & Vision CarePaid parental leave at 100% of salaryPaid Time Off and Company Holidays
JLL Privacy Notice
Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL's recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.
For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.
For additional details please see our career site pages for each country.
For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here.
This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you're fully vaccinated upon your start date. You're considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination.
Jones Lang LaSalle ("JLL") is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process - including the online application and/or overall selection process - you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.
Accepting applications on an ongoing basis until candidate identified.