Avenue5 Residential
Associate Vice President, Marketing Operations
Avenue5 Residential, San Diego, California, United States, 92154
Avenue5 is growing, and we are in search of an Associate Vice President of Marketing Operations to join our dynamic team of Fivers!
Do you have the following skills, experience and drive to succeed in this role Find out below.
About UsWe are a vibrant third-party multifamily property management firm with locations across the United States. We are proud of our vibrant, inclusive, make-it-happen culture, where we:
Listen to our associates, recognize them, and give them room to growInvest in our associates to help them become the best version of themselvesApproach every important decision with our associates in mindCelebrate our associates’ successes and encourage them to raise the bar even higher
Summary Of ResponsibilitiesThe Associate Vice President, Marketing Operations is responsible for the oversight of property marketing performance, initiatives, and associates for the identified portfolio of multifamily properties. This role provides innovative marketing solutions that scale marketing efforts across regions and properties, leveraging Avenue5's best-in-class marketing techniques to maximize property performance and streamline support to clients and internal teams. The Associate Vice President is also responsible for identification and ownership of key department initiatives based on identified goals and areas of focus and ensuring alignment among associates on identified departmental goals and meeting established KPIs for set initiatives. Through leveraging their extensive subject matter expertise in traditional and digital marketing techniques and their understanding of the market landscapes, this role will support, guide, and provide feedback to the property marketing associates this position directly oversees as well as the operational leaders regarding the development of integrated marketing programs at a portfolio-level.
Primary Responsibilities And ObjectivesMentor, train, and grow marketing operations associates in a designated portfolioEnsure goals and expectations are met through delivering consistent and superior customer service to key stakeholdersUnderstand the client’s and company’s business objectives to ensure maximization of property marketing efforts and optimal property performanceIdentify and manage key department initiatives based on department goals and areas of focus to optimize marketing efforts for Avenue5 propertiesIdentify solutions that scale and streamline support across assigned portfolio to maximize value for our properties and create consistency across common marketing materials for clients and operators, collaborating with associates and operations leaders to implementMaintain a working knowledge of all the features, functionality and benefits that make Avenue5’s products and services superior in the multifamily property management space and work alongside the national property marketing team to elevate internal programs, where neededUnderstand the market landscapes including technology trends, competitor strengths, and weaknesses as it relates to property management and property marketingMaintain oversight of property performance at a portfolio-level and strategize on support to focus in on identified properties to elevate portfolio performance and achieve established KPIsSupport in maintaining strong client relationships to ensure that marketing support is adequate and that needs are metCollaborate with operational leaders and the property marketing team to design a customized, effective strategy for growth at all properties in the regions and/or assigned portfoliosEnsure consistency in marketing support across assigned portfolio and work alongside property marketing leadership and senior marketing manager, strategic accounts to ensure these expectations are aligned nationallySupport new business efforts and Avenue5’s growth through oversight of all RFPs for designated portfolios by collaborating with associates to ensure needs are met through consistency, optimized strategy, and deliveryPerform other duties as assigned
Education And ExperienceBachelor’s degree in marketing, communications, public relations, or a related field is required. Master’s degree is preferred in marketing, communications, public relations, or related field.Seven plus years of experience in direct real estate multi-family marketing within the property management industry is requiredSeven to ten years of pre-development, lease-up and/or grand opening experience in the multi-family property management industry preferredSeven to ten years with advanced proficiency in social engagement and marketing campaign management on Facebook, Twitter, Instagram, YouTube, and Pinterest is requiredSeven to ten years of experience in websites, ILS, Craigslist, SEO, SEM, and digital data aggregators is requiredSeven to ten years of experience in Yardi Voyager Marketing module, Real Page or other equivalent system is preferredThree to five years of digital, creative, and branding agency experience is preferredThree to five years of experience in Google Drive, Google+, Google Analytics, and Google AdWords is preferredParticipation in industry groups is preferred
Skills And RequirementsAbility to work independently and prioritize effectively in a fast-paced environmentAdvanced level knowledge with MS Office Suite including Outlook, Word, PowerPoint, and Excel (including Excel functions)Excellent written and verbal communication skillsExceptional conceptual and creative thinking skills, as well as a solid knowledge of typography, color theory, design, and layout principles with a strong aesthetic senseExceptional project management skills are required (PMP certification is a plus)Strong understanding of property management industry trends, issues, and emerging technologyOutstanding presentation skills and can command an audience to all internal and external stakeholdersDemonstrated experience in managing, expanding, and developing relationships with clientsEntrepreneurial mindset and go-getter attitude with proven ability to work independently as well as in a team settingCreate a climate in which associates want to do their best by leading and communicating a shared vision with associates and providing coaching and developmentPositive demeanor, voracious appetite to learn new things and excellent professional judgementRequired to complete and successfully pass the Avenue5 Fair Housing and Preventing Discrimination and Harassment training and other courses if assigned
SchedulingRequired to maintain a regular schedule which may also require working outside of regular schedule, weekends, and non-traditional holidaysAbility to travel (35%)
EnvironmentExposure to environment typically found in an office buildingHybrid schedule in Dallas, Denver, and Phoenix offices
Physical RequirementsAvenue5 will make reasonable accommodations to enable individuals with disabilities to perform the essential functions. These functions include, but are not limited to:Ability to lift, push, and pull up to 25 poundsHearing and visual ability to observe and detect signs of emergency requiredMust be able to sit, stand, reach, bend, and stoop for extended periods of timeTalking and expressing or exchanging ideas by means of the spoken word. Those activities in which they must convey detailed or important spoken instructions to other workers accurately, loudly, or quickly.Perceiving the nature of sounds at normal speaking levels with or without correctionAbility to receive detailed information through oral communication, and to make the discriminations in soundVisual requirements including color, depth perception, and field visionAbility to compare, copy, coordinate, synthesize, negotiate, communicate, and instructAbility to tolerate stressful situationsAbility to work under minimal to moderate supervision
This job description is not an all-inclusive list of functions and tasks. Over the length of employment these functions and tasks may change.
DiversityDiversity creates a healthier atmosphere: Avenue5 is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.#J-18808-Ljbffr
Do you have the following skills, experience and drive to succeed in this role Find out below.
About UsWe are a vibrant third-party multifamily property management firm with locations across the United States. We are proud of our vibrant, inclusive, make-it-happen culture, where we:
Listen to our associates, recognize them, and give them room to growInvest in our associates to help them become the best version of themselvesApproach every important decision with our associates in mindCelebrate our associates’ successes and encourage them to raise the bar even higher
Summary Of ResponsibilitiesThe Associate Vice President, Marketing Operations is responsible for the oversight of property marketing performance, initiatives, and associates for the identified portfolio of multifamily properties. This role provides innovative marketing solutions that scale marketing efforts across regions and properties, leveraging Avenue5's best-in-class marketing techniques to maximize property performance and streamline support to clients and internal teams. The Associate Vice President is also responsible for identification and ownership of key department initiatives based on identified goals and areas of focus and ensuring alignment among associates on identified departmental goals and meeting established KPIs for set initiatives. Through leveraging their extensive subject matter expertise in traditional and digital marketing techniques and their understanding of the market landscapes, this role will support, guide, and provide feedback to the property marketing associates this position directly oversees as well as the operational leaders regarding the development of integrated marketing programs at a portfolio-level.
Primary Responsibilities And ObjectivesMentor, train, and grow marketing operations associates in a designated portfolioEnsure goals and expectations are met through delivering consistent and superior customer service to key stakeholdersUnderstand the client’s and company’s business objectives to ensure maximization of property marketing efforts and optimal property performanceIdentify and manage key department initiatives based on department goals and areas of focus to optimize marketing efforts for Avenue5 propertiesIdentify solutions that scale and streamline support across assigned portfolio to maximize value for our properties and create consistency across common marketing materials for clients and operators, collaborating with associates and operations leaders to implementMaintain a working knowledge of all the features, functionality and benefits that make Avenue5’s products and services superior in the multifamily property management space and work alongside the national property marketing team to elevate internal programs, where neededUnderstand the market landscapes including technology trends, competitor strengths, and weaknesses as it relates to property management and property marketingMaintain oversight of property performance at a portfolio-level and strategize on support to focus in on identified properties to elevate portfolio performance and achieve established KPIsSupport in maintaining strong client relationships to ensure that marketing support is adequate and that needs are metCollaborate with operational leaders and the property marketing team to design a customized, effective strategy for growth at all properties in the regions and/or assigned portfoliosEnsure consistency in marketing support across assigned portfolio and work alongside property marketing leadership and senior marketing manager, strategic accounts to ensure these expectations are aligned nationallySupport new business efforts and Avenue5’s growth through oversight of all RFPs for designated portfolios by collaborating with associates to ensure needs are met through consistency, optimized strategy, and deliveryPerform other duties as assigned
Education And ExperienceBachelor’s degree in marketing, communications, public relations, or a related field is required. Master’s degree is preferred in marketing, communications, public relations, or related field.Seven plus years of experience in direct real estate multi-family marketing within the property management industry is requiredSeven to ten years of pre-development, lease-up and/or grand opening experience in the multi-family property management industry preferredSeven to ten years with advanced proficiency in social engagement and marketing campaign management on Facebook, Twitter, Instagram, YouTube, and Pinterest is requiredSeven to ten years of experience in websites, ILS, Craigslist, SEO, SEM, and digital data aggregators is requiredSeven to ten years of experience in Yardi Voyager Marketing module, Real Page or other equivalent system is preferredThree to five years of digital, creative, and branding agency experience is preferredThree to five years of experience in Google Drive, Google+, Google Analytics, and Google AdWords is preferredParticipation in industry groups is preferred
Skills And RequirementsAbility to work independently and prioritize effectively in a fast-paced environmentAdvanced level knowledge with MS Office Suite including Outlook, Word, PowerPoint, and Excel (including Excel functions)Excellent written and verbal communication skillsExceptional conceptual and creative thinking skills, as well as a solid knowledge of typography, color theory, design, and layout principles with a strong aesthetic senseExceptional project management skills are required (PMP certification is a plus)Strong understanding of property management industry trends, issues, and emerging technologyOutstanding presentation skills and can command an audience to all internal and external stakeholdersDemonstrated experience in managing, expanding, and developing relationships with clientsEntrepreneurial mindset and go-getter attitude with proven ability to work independently as well as in a team settingCreate a climate in which associates want to do their best by leading and communicating a shared vision with associates and providing coaching and developmentPositive demeanor, voracious appetite to learn new things and excellent professional judgementRequired to complete and successfully pass the Avenue5 Fair Housing and Preventing Discrimination and Harassment training and other courses if assigned
SchedulingRequired to maintain a regular schedule which may also require working outside of regular schedule, weekends, and non-traditional holidaysAbility to travel (35%)
EnvironmentExposure to environment typically found in an office buildingHybrid schedule in Dallas, Denver, and Phoenix offices
Physical RequirementsAvenue5 will make reasonable accommodations to enable individuals with disabilities to perform the essential functions. These functions include, but are not limited to:Ability to lift, push, and pull up to 25 poundsHearing and visual ability to observe and detect signs of emergency requiredMust be able to sit, stand, reach, bend, and stoop for extended periods of timeTalking and expressing or exchanging ideas by means of the spoken word. Those activities in which they must convey detailed or important spoken instructions to other workers accurately, loudly, or quickly.Perceiving the nature of sounds at normal speaking levels with or without correctionAbility to receive detailed information through oral communication, and to make the discriminations in soundVisual requirements including color, depth perception, and field visionAbility to compare, copy, coordinate, synthesize, negotiate, communicate, and instructAbility to tolerate stressful situationsAbility to work under minimal to moderate supervision
This job description is not an all-inclusive list of functions and tasks. Over the length of employment these functions and tasks may change.
DiversityDiversity creates a healthier atmosphere: Avenue5 is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.#J-18808-Ljbffr