Society of Professional Journalists
Sr. Manager, Content and Creative Services
Society of Professional Journalists, Oregon, Illinois, United States, 61061
About the team
Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Zillow's Communications team is renowned for helping to grow Zillow's brand into the household name it is today. The team is responsible for growing Zillow's audience, building awareness of its innovative products and services, and enhancing the company and brand's reputation. Through earned and owned media channels, the team strengthens Zillow's position as a thought leader in housing, technology, and real estate and the category leader in real estate.
About the role
We are seeking a senior manager for our content and creative services team, which sits within Zillow's best-in-class communications team. In this role, you'll develop and execute content strategies that align with business objectives and target audience needs. This role supports the broader communications team by strategizing, developing, editing, and optimizing content daily. You will lead a small team reporting to Zillow's Sr. Director of Communications with a direct line to Zillow's Vice President of Communications.
This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.
Who you are
Responsibilities:
Manage the content and design strategy for Zillow's corporate website, Zillowgroup.com.
Lead a small creative team to produce blog posts, scripts, videos, newsletters, multimedia content and other special projects for internal and external audiences.
Write for a variety of channels and audiences including executive bylines, video scripts, and op-eds.
Develop and implement a comprehensive, human-focused storytelling strategy that aligns with the company's goals and brand.
Work with comms partners and internal teams to source stories that will enhance Zillow's corporate and brand reputation among key audiences for internal and external earned and owned channels.
Proofread and edit content to ensure clarity, grammar accuracy, and brand voice consistency.
Schedule and maintain a content calendar to ensure timely publication.
Monitor website traffic, performance, and user engagement using tools like Google Analytics, and report on metrics regularly.
Manage a small production budget as part of the overall communications budget.
Stay up-to-date with industry trends in content strategy and social media.
Provide feedback and coaching to other content creators within the team.
Will work cross-functionally with other content hubs to collaborate and develop cohesive content strategy.
Experience:
Bachelor's degree and minimum 8-10 years of professional experience in communications.
Managing corporate websites/blogs (at least 2 years preferred).
Using CMS platforms like WordPress to publish and update content; overseeing CMS platform improvements.
Proficiency in using Google Analytics and/or other web traffic analysis tools.
Managing a team of producers, editors, social, graphic designers, and vendors.
Demonstrating ROI of content / communicating impact to leadership.
Skills:
Excellent content creation, writing and editing skills focused on engaging storytelling. Able to write various content, including blog posts and bylines, op-eds for executives and subject matter experts.
Strong project management skills to handle multiple tasks and deadlines.
Good understanding of web design principles and user experience (UX).
Knowledge of SEO best practices and content marketing strategies.
Familiarity with social media platforms and how they integrate with websites and blogs.
Creative problem-solving and consensus-building. Adept at finding win-win scenarios through understanding and negotiation.
Nice to haves:
Journalist background.
Tech company experience.
Might be good to have this person eventually oversee the tech blog as well.
Get to know us
Zillow is reimagining real estate to make home a reality for more and more people.
As the most-visited real estate website in the United States, Zillow and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. The work we do helps people get home and no matter what job you're in, you will play a critical role in making home a reality for more and more people.
Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.
#J-18808-Ljbffr
Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Zillow's Communications team is renowned for helping to grow Zillow's brand into the household name it is today. The team is responsible for growing Zillow's audience, building awareness of its innovative products and services, and enhancing the company and brand's reputation. Through earned and owned media channels, the team strengthens Zillow's position as a thought leader in housing, technology, and real estate and the category leader in real estate.
About the role
We are seeking a senior manager for our content and creative services team, which sits within Zillow's best-in-class communications team. In this role, you'll develop and execute content strategies that align with business objectives and target audience needs. This role supports the broader communications team by strategizing, developing, editing, and optimizing content daily. You will lead a small team reporting to Zillow's Sr. Director of Communications with a direct line to Zillow's Vice President of Communications.
This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.
Who you are
Responsibilities:
Manage the content and design strategy for Zillow's corporate website, Zillowgroup.com.
Lead a small creative team to produce blog posts, scripts, videos, newsletters, multimedia content and other special projects for internal and external audiences.
Write for a variety of channels and audiences including executive bylines, video scripts, and op-eds.
Develop and implement a comprehensive, human-focused storytelling strategy that aligns with the company's goals and brand.
Work with comms partners and internal teams to source stories that will enhance Zillow's corporate and brand reputation among key audiences for internal and external earned and owned channels.
Proofread and edit content to ensure clarity, grammar accuracy, and brand voice consistency.
Schedule and maintain a content calendar to ensure timely publication.
Monitor website traffic, performance, and user engagement using tools like Google Analytics, and report on metrics regularly.
Manage a small production budget as part of the overall communications budget.
Stay up-to-date with industry trends in content strategy and social media.
Provide feedback and coaching to other content creators within the team.
Will work cross-functionally with other content hubs to collaborate and develop cohesive content strategy.
Experience:
Bachelor's degree and minimum 8-10 years of professional experience in communications.
Managing corporate websites/blogs (at least 2 years preferred).
Using CMS platforms like WordPress to publish and update content; overseeing CMS platform improvements.
Proficiency in using Google Analytics and/or other web traffic analysis tools.
Managing a team of producers, editors, social, graphic designers, and vendors.
Demonstrating ROI of content / communicating impact to leadership.
Skills:
Excellent content creation, writing and editing skills focused on engaging storytelling. Able to write various content, including blog posts and bylines, op-eds for executives and subject matter experts.
Strong project management skills to handle multiple tasks and deadlines.
Good understanding of web design principles and user experience (UX).
Knowledge of SEO best practices and content marketing strategies.
Familiarity with social media platforms and how they integrate with websites and blogs.
Creative problem-solving and consensus-building. Adept at finding win-win scenarios through understanding and negotiation.
Nice to haves:
Journalist background.
Tech company experience.
Might be good to have this person eventually oversee the tech blog as well.
Get to know us
Zillow is reimagining real estate to make home a reality for more and more people.
As the most-visited real estate website in the United States, Zillow and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. The work we do helps people get home and no matter what job you're in, you will play a critical role in making home a reality for more and more people.
Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.
#J-18808-Ljbffr