Amex
Senior Manager-Content Marketing
Amex, New York, New York, us, 10261
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
American Express Global Commercial Services (GCS) is the leading provider of payments for small, mid, and large corporations globally. The Marketing Strategy and Content team provides strategic thought leadership, engaging content, and enterprise connectivity to fuel impactful, efficient, and cohesive B2B marketing. Within this team, the B2B content strategy & production team drives impact for our customers and American Express by providing differentiated educational and inspiring content that empower businesses.
How will you make an impact in this role?
Business Class is an educational resource for today’s business leaders, providing them with captivating stories, pertinent tips, and enlightening insights from business professionals, industry frontrunners, and adept entrepreneurs. The B2B Content Strategy & Production team serves as the content development Center of Excellence supporting Business Class, our B2B content platform. The team is responsible for setting the strategy for content that services small, mid and large corporation and executing on content publishing in partnership with agency partners and our counterparts on the Content Strategy & Production team.
The Senior Manager of B2B Content is responsible for the development of innovative, best-in-class content to engage and inform business leaders and decision makers. We are looking for a Senior Manager, Content Strategy, to develop and implement strategies that expand reach and engagement within our target audience of business leaders and decision makers. This is a fast-paced, dynamic role working with a smart, fun team of editors, content strategists, social media marketers and more. They will work across internal and external teams and partners to produce innovative, performance-driven content both on and off our owned platforms while maintaining a customer-first focus and ensuring quality and compliance. To be successful, this person will have an editorial eye, digital publishing knowledge, and a passion for driving results.
Minimum Qualifications:
6+ years of relevant work experience in content, publishing and / or marketing
Bachelor's Degree required
Advanced skills in MS PowerPoint
Preferred Qualifications:
Proven ability to collaborate and build relationships across multiple cross-functional partners
Proven ability to manage and drive forward projects, including those with white space
Exceptional prowess in achieving results against tight schedules, overseeing diverse priorities, and executing flawlessly
Expertise in customer marketing strategies– capable of crafting content that resonates with audience segments and inspires actions.
Enthusiasm and experience in organic search, including audience strategies, and an eagerness to introduce innovation; familiarity across platforms and publishers is a bonus
Zeal for grasping customer behavior and assessing the external marketplace
Strong data-driven storytelling skills to help drive incremental value for the Business Class platform
Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
American Express Global Commercial Services (GCS) is the leading provider of payments for small, mid, and large corporations globally. The Marketing Strategy and Content team provides strategic thought leadership, engaging content, and enterprise connectivity to fuel impactful, efficient, and cohesive B2B marketing. Within this team, the B2B content strategy & production team drives impact for our customers and American Express by providing differentiated educational and inspiring content that empower businesses.
How will you make an impact in this role?
Business Class is an educational resource for today’s business leaders, providing them with captivating stories, pertinent tips, and enlightening insights from business professionals, industry frontrunners, and adept entrepreneurs. The B2B Content Strategy & Production team serves as the content development Center of Excellence supporting Business Class, our B2B content platform. The team is responsible for setting the strategy for content that services small, mid and large corporation and executing on content publishing in partnership with agency partners and our counterparts on the Content Strategy & Production team.
The Senior Manager of B2B Content is responsible for the development of innovative, best-in-class content to engage and inform business leaders and decision makers. We are looking for a Senior Manager, Content Strategy, to develop and implement strategies that expand reach and engagement within our target audience of business leaders and decision makers. This is a fast-paced, dynamic role working with a smart, fun team of editors, content strategists, social media marketers and more. They will work across internal and external teams and partners to produce innovative, performance-driven content both on and off our owned platforms while maintaining a customer-first focus and ensuring quality and compliance. To be successful, this person will have an editorial eye, digital publishing knowledge, and a passion for driving results.
Minimum Qualifications:
6+ years of relevant work experience in content, publishing and / or marketing
Bachelor's Degree required
Advanced skills in MS PowerPoint
Preferred Qualifications:
Proven ability to collaborate and build relationships across multiple cross-functional partners
Proven ability to manage and drive forward projects, including those with white space
Exceptional prowess in achieving results against tight schedules, overseeing diverse priorities, and executing flawlessly
Expertise in customer marketing strategies– capable of crafting content that resonates with audience segments and inspires actions.
Enthusiasm and experience in organic search, including audience strategies, and an eagerness to introduce innovation; familiarity across platforms and publishers is a bonus
Zeal for grasping customer behavior and assessing the external marketplace
Strong data-driven storytelling skills to help drive incremental value for the Business Class platform
Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
#J-18808-Ljbffr