Insight Global
Media Planner
Insight Global, Los Angeles, California, United States, 90079
REQUIRED SKILLS AND EXPERIENCE3-4+ years previous digital media experienceExperience evaluating and recommending strategy and placements for digital campaignsPreviously worked at any marketing agencyAn understanding of working/partnering with Pharmaceutical companiesExperience collaborating with many departments and skilled at communicating across organizationsBasic knowledge of advanced analytics and performance mediaPrevious experience working with any OMS system (Order Management System)Familiarity with marketing principles, analytics and conceptsGood knowledge and experience with digital marketing tools and best practicesExperience negotiating with and managing digital vendorsThe ability to meet deadlines and handle multiple tasks concurrently in a fast-paced environment while maintaining a positive attitudeJOB DESCRIPTIONResponsibilities: - Create a media plan to achieve campaign objectives within the allocated budget. - Assisting the Sales team in digital media campaign planning and putting together strategic recommendations. - Communicate effectively with clients, internal stakeholders, cross-functional teams and ensure accurate campaign details and excellent customer service. - Maintain accuracy of insertion orders within internal systems tool to reserve advertising space and is responsible for the accuracy of plan details and confirmation of delivery. - Aid in ensuring all media placements are impactful to our client's target audience. - Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis and site traffic and demographic.