Logo
City of Ocala

Visual Media Specialist

City of Ocala, Tampa, Florida, us, 33646


Salary:

$55,920.00 - $63,800.00 Annually

Location :

FL 34471, FL

Job Type:

Full-Time

Job Number:

102124

Department:

City Manager's Office

Division:

Public Information

Opening Date:

10/21/2024

Closing Date:

Continuous

Description

The Visual Media Specialist will play a critical role in capturing and producing high-quality visual content that represents the City of Ocala's image and brand. This position requires a creative professional who is passionate about storytelling through photography and video, with a strong understanding of both traditional and digital media. This position will support various city events, initiatives, and campaigns.Examples of Duties

ESSENTIAL DUTIES AND RESPONSIBILITIES• Captures professional-quality photos at city events, meetings, and other activities as assigned. Ensure all images reflect the City of Ocala's standards and branding guidelines.• Produces, films, and edits videos for a variety of platforms, including social media, the city's website, internal and external communications. This includes event coverage, promotional videos, and public service announcements.• Organizes and maintains an extensive library of visual assets. Ensures that all content is cataloged and easily accessible for future use.• Ensures all visual content complies with city policies, copyright laws, and privacy considerations.• Assists in designing visually engaging graphics for social media platforms.• Assists in creating social media content as needed.• Assists in the design and maintenance of the City's website.• Collaborates and assists with the Creative Design Specialist to create graphics for the City as needed.

Perform any other related duties as required or assigned.Minimum Qualifications

EDUCATION AND EXPERIENCE• Bachelor's degree from an accredited college or university in Photography, Film, Multimedia, Communications, or a related field. Equivalent combination of training, education, and experience may be acceptable.• 3+ years of experience in photography and videography in a professional setting.• Proficiency in using professional camera equipment and editing software (Adobe Creative Suite or equivalent).• Strong portfolio demonstrating expertise in photography and videography.• Familiarity with social media platforms and how to optimize visual content for different channels.• Ability to manage time effectively and meet tight deadlines.• Flexibility to work evenings, weekends, and holidays as needed.

REQUIRED CERTIFICATES, LICENSES, REGISTRATIONS• Must possess a valid Florida Driver's License with an acceptable driving record.Supplemental Information

SUPERVISORY RESPONSIBILITIESThis position will directly supervise 0 employees.This position may indirectly supervise 0 employees.If applicable, supervisory responsibilities include interviewing, hiring and training employees; planning, assigning and directing work; appraising performance, rewarding and disciplining employees; addressing complaints and resolving problems.

ANALYTICAL ABILITY / PROBLEM SOLVING MODERATELY STRUCTURED.Fairly broad activities using moderately structured procedures with only generally guided supervision.

PLANNINGWith regard to general assignments in planning time, method, manner and/or sequence of performance of own work.CONSIDERABLE RESPONSIBILITY; may also occasionally assist in the planning of work assignments performed by others within a limited area of operation.

DECISION MAKINGPerforms work operations which permit opportunity for decision-making of minor importance. FREQUENTLY;Performs work operations which permit opportunity for decision-making of major importance. FREQUENTLY;

COMMUNICATION SKILLSAbility to read, analyze, and understand the most complex documents; Ability to respond effectively to the most sensitive inquiries or complaints.

MATHEMATICAL SKILLSAbility to add, subtract, multiply and divide numbers. Ability to perform these mathematical skills using money and other forms of measurement.

CRITICAL THINKING SKILLSAbility to utilize common sense understanding in order to carry out written, oral or diagrammed instructions. Ability to deal with problems involving several known variables furnished in written, oral, or diagram formats.

SUPERVISION RECEIVEDUnder immediate supervision, with SHORT ASSIGNMENTS of work at frequent interval with REGULAR CHECK of work.

MENTAL DEMANDCLOSE; Operations requiring close and continuous attention for control of operations. Operations requiring intermittent direct thinking to determine or select the most applicable way of handling situations regarding the organization's operations.

USE OF MACHINES, EQUIPMENT AND/OR COMPUTERRegular use of complex machines and equipment (desktop/laptop computer and software, road and production machines and equipment, etc.) ACCURACY Probable errors of internal scope readily detected in normal course of work by standard check or routine crosscheck within a single department or office. Errors resulting from inaccuracy would create Minor confusion, delay or expense to correct.

PUBLIC CONTACTExtensive contacts with various diversified sectors of the public environment; wherein, the contacts are major importance and failure to exercise proper judgment can lead to substantial losses to the organization.

EMPLOYEE CONTACTContacts of considerable importance within the department or office. Requires tact in discussing problems and presenting data and making recommendations.

SOFTWARE SKILLS REQUIREDAccounting BasicAlphanumeric Data Entry BasicContact Management BasicDatabase BasicEnterprise Resource Planning BasicHuman Resources Systems NonePayroll Systems NonePresentation/PowerPoint IntermediateProgramming Languages BasicSpreadsheet IntermediateWord Processing/Typing Intermediate

ADDITIONAL SOFTWARE SKILLSAdobe Creative Cloud (Primarily Premiere Pro, Photoshop, and InDesign)

PHYSICAL ACTIVITIESWhile performing the functions of this job, the employee may be required to:Stand FrequentlyWalk FrequentlySit FrequentlyUse hands to handle or feel FrequentlyReach with hands and arms OccasionallyClimb or balance OccasionallyStoop, kneel, crouch or crawl FrequentlyTalk or hear FrequentlyTaste or smell Never

WEIGHT LIFT REQUIREMENTSThe employee must occasionally lift and/or move: Up to 10 pounds

VISION REQUIREMENTSpecific vision abilities required by this job may include: Color vision (interpreting color software screens or reports; work duties that require the ability to identify and distinguish colors).

ENVIRONMENTAL CONDITIONSThe following work environment characteristics described here are representative of those an employee encounters while performing essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work near moving mechanical parts (spinning shafts, engines, lifts, etc.) NeverWork in high, precarious places (tall structures, bucket lifts, extension ladders, etc.) NeverFumes or airborne particles (painting, sanding, solvents, flying lint or dust particles, etc.) NeverToxic or caustic chemicals (including potential for chemical spills, etc.) NeverOutdoor weather conditions (exposure to outdoor heat, cold or inclement weather) OccasionallyWet or humid conditions (not weather-related, such as greenhouse, carwash, etc.) NeverExtreme cold (not weather-related, such as freezer, cold storage, etc.) NeverExtreme heat not weather-related, such as furnace, kitchen, ovens, etc. where temp is regularly above 100 degrees F) NeverRisk of electrical shock (live electrical wires, equipment that retains power after shutoff) NeverWork with explosives (TNT, dynamite, nitroglycerine or other related explosives) NeverRisk of radiation (x-ray equipment, nuclear radiation, electromagnetic radiation, etc.) NeverVibration (jack hammer, soil compactor, equipment that creates high vibration, etc.) Never

The noise level in the work environment is usually Moderate (business office with computers/printers, light traffic, etc.)

ADDITIONAL INFORMATIONThis is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed when circumstances change (e.g., emergencies, changes in personnel, workload, rush jobs, or technological developments).

The City of Ocala provides a competitive, comprehensive benefit package for all full-time employees.

Health Insurance

We offer both single and family coverage, for employees working 30 or more hours per week.

Dental Insurance

For full time employees, we offer both single and family dental coverage.

Vision Insurance

For full time employees, we offer both single and family vision coverage.

Life Insurance

For full time employees, the City of Ocala provides Basic Life and Accidental Death and Dismemberments policies as an employer paid benefit. Employees can opt for additional coverage such as supplemental voluntary life, spouse life, dependent life, and child life. For full time employees, the City of Ocala provides Basic Life and Accidental Death and Dismemberments policies as an employer paid benefit. Employees can opt for additional coverage such as supplemental voluntary life, spouse life, dependent life, and child life.

Short Term and Long Term Disability

Offered to full time employees, STD and LTD coverages are income replacement benefits that assist policyholders who are unable to work for an extended period of time due to sickness or accidental injury.

Medical FSA (Flexible Spending Account) and Dependent Care FSA

Flexible spending accounts allow employees to pay out-of-pocket medical, dental, vision, and dependent care expenses using pre-tax dollars.

Pet Insurance

We also offer special pet insurance for your pets in the case of illness or accidents, as well as preventative care.

Employee Health & Wellness Center

The City of Ocala offers the use of the City Clinic for those employees, and covered dependents over the age of 8, which have elected one of our health insurance plans. Services offered by the City Clinic include primary care, chronic disease management, labs, x-rays, and wellness coaching.

Voluntary Cancer Insurance

For full time employees, the cancer insurance policy can help provide security if you, or a covered dependent, suddenly become diagnosed with cancer.

Supplemental Critical Care Insurance

Our full time employees have the option of electing critical care insurance that is available to help with medical expenses that could arise from things such as a heart attack or stroke.

Supplemental Accident Insurance

Also available to full time employees, is our Accident Coverage. This supplemental plan can be used to help with expenses like MRI's, physical therapy, and hospital admission.

Legal Plan Insurance

Full time employees can have access to local attorneys for a monthly fee and receive discounts on services such as legal consultation, wills, traffic violations and the purchase or sale of your home. The carrier also has a separate policy assisting with the matter of identity theft and social media monitoring.

Deferred Compensation Plan

Deferred compensation is available to all full-time employees at the time of employment. This benefit allows the employee to defer income without paying taxes until money is withdrawn. Current plan is administered through MissionSquare.

Direct Deposit

Direct deposit automatically deposits your net pay each pay period to your checking or savings account at your own financial institution. Direct deposit is a condition of employment for a person hired by the City.

Each pay period the employee receives an earnings statement showing gross pay, taxes, other deductions, accruals and net pay. Enrollment forms are available at Human Resources or Payroll.

Discounts - Theme Park

Discounts are available to all non-temporary employees at the time of employment.

Employee Assistance Program (EAP)

The Employee Assistance Program is available to all full-time employees and members of your household as an employer paid benefit. The EAP offers emotional wellbeing support in the form as counseling sessions and all sessions are confidential. The EAP also provides daily life assistance, legal services, and financial services.

Holidays and Paid Time off

The City provides paid holidays and paid time off for full-time employees. Refer to the Employee Handbook for details.

Retirement Plan

All full-time employees hired after 10/01/2013, apart from Sworn Police Officers and Firefighters, are enrolled in the 401a Defined Contribution Retirement Plan with MissionSquare. All contributions to the 401a Defined contribution plan are pre-tax and earnings grow tax-deferred. The City contributes 8% and employees contribute 3%. City contributions are 100% vested after one year of employment. You will be enrolled automatically and should take time to review your investment options at your earliest convenience.

Training Programs

The City is committed to provide training programs for all departments and all positions. Risk Management conducts classes in Defensive Driving, Safety, and Insurance. With rare exceptions, classes are offered during working hours, and are open to all eligible employees.

Tuition Reimbursement

All regular, full-time employees are eligible to participate in the tuition reimbursement program.

01

Do you possess a valid State of Florida Operator Driver's License with an acceptable driving record

OR

If you possess a valid out of state license, do you have the ability to obtain a Florida driver's license prior to employment?

YesNo

02

Do you have a high school diploma or GED?

YesNo

03

Please select your level of degree from an accredited college or university in Photography, Film, Multimedia, Communications, or a related field.

NoneAssociate DegreeBachelor's DegreeMaster's DegreePh.D.

04

Please select your level of professional experience in photography or videography.

NoneLess than 1 year1 - 2 years3 - 4 years5 years or more

05

Do you have a strong portfolio demonstrating expertise in photography and videography?

YesNo

06

Please provide a link to your online portfolio that highlights your work (photography collections, videography samples, creative projects etc.).

07

Are you familiar with social media platforms and how to optimize visual content for different channels?

YesNo

08

Are you proficient in using professional camera equipment and editing software such as Adobe Creative Suite or equivalent?

YesNo

09

Do you have experience using Adobe Creative Cloud, specifically with Premiere Pro, Photoshop, and InDesign?

YesNo

10

Do you possess the ability to manage time effectively and meet tight deadlines?

YesNo

11

Are you able to work evenings, weekends, and holidays as needed?

YesNo

12

Required Testing:I do hereby affirm that I will complete the required testing online. Also, I affirm that no one, other than myself, will test in my place, or assist in its completion.

YesNo

13

If you feel you qualify for this position due to an equivalent combination of training, education and experience, please explain below:

14

I understand and agree with the following statements: * All background, education and work history will be verified once an offer of employment has been extended and accepted.* Any false or incomplete answer may be grounds for not employing me or for dismissing me after I begin work.

YesNo

Required Question