Design Director, Starry Job at PepsiCo in New York

Overview:PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana.At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value.Why PepsiCo Design?At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute.PepsiCo Design & Innovation is a creatively driven team that leverages the power of Design Thinking to solve brand and business problems that drive meaningful value and growth.We are a consumer-centric organization with a start-up mentality within our larger organization; we partner with world-class partners in Marketing, Insights, and R&D to strategically drive business results with purpose.Who we’re looking for?The Design Director for 1PBNA Starry is a creative & strategic leader responsible for the management and execution of comprehensive design strategy, brand, comms, retail/commercial marketing design, and graphic design projects within the Starry brand in North America. Successful candidates will demonstrate superior ability to inspire and engage cross-functional teams, lead and develop talent and team capabilities.This person will drive ideas from ideation to execution strategic design thinking and brand solutions - directly executing with internal and external partners and agencies.The main objective of this role is to execute PBNA Starry brand design projects, strategies, and innovations. This means planning, organizing, and implementing consistent design principles, and production processes to ensure that the design, strategy and production guardrails and timelines are met.Responsibilities:Leadership of Creative Brand Design: Responsible for inspiring, developing, and leading two Senior Design Managers and their connected teams. Supervising all work completed by the near-term internal design teams and agencies. Monitor results of team efforts and propose actions for the future capability growth and development.Brand & Retail Design Development: Takes ownership of the current visual identity for brand Starry, working in collaboration with the Senior Design Director, the VP of Global Beverage Design, VP of PBNA Design, and the other design leaders. Generates creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members. Participates in research activities and effectively translates customer needs into actionable design concepts, strategic requirements. Execute those requirements into design solutions. Responsible for driving to final design recommendations, decisions and design approval to enable artwork execution / production phases.Strategy, Design, and Innovation: Creates holistic elevated experiences that create brand love and loyalty. Identifies and promotes self-initiated design programs that generate critical business value for one or more divisions. Conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion. Energizes and leads both the internal team and external design resources from idea phase to commercialization, creating breakthrough design concepts that support our Customer agenda.Design Project Management: Responsible for partnering across disciplines within PepsiCo and external partners to ensure design assets are developed and delivered with quality, value, and on-time. Ensures each stakeholder understands his/her role and responsibilities throughout the creative process. Regularly reviews the status of projects with appropriate leadership to verify that Company expectations are met.External Design Network: Supports the PepsiCo Design Organization in building and cultivating a strong external design network.Compensation and Benefits:The expected compensation range for this position is between $122,300 - $242,700.Location, confirmed job-related skills and experience will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.Bonus based on performance and eligibility; target payout is 25% of annual salary paid out annually.Long term incentive equity may be awarded based on eligibility and performance.Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families.Qualifications:12+ years of deep brand design experienceProven experience of Creative Leadership and People ManagementExtraordinary design tasteExcellent Typographic SkillsExtraordinary ability in using the Adobe Creative Suite softwareAbility to work in ambiguous and dynamic work environment; is comfortable with risk and uncertaintyCan effectively influence senior levels in the organization across regions and functionsCan get things done through formal and informal channelsEffectively communicates (verbally and written) with internal and external stakeholders across all levelsWorks well with others to deliver results; keeps others informed to avoid unnecessary surprisesHas strong sense of style, culture, art, design, fashion, innovation, and technologyMust be willing and able to travel 10% of the timeAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.#J-18808-Ljbffr