Marketing Analyst Job at Compunnel Inc. in Fort Washington

Responsibilities:

· Social Media:

o Review monthly social media metrics and reports for accuracy.

o Provide first-pass reviews for monthly content calendars.

o Engage with all social media content daily for each brandsiness unit (BU) through likes, shares, comments, and encouraging others to do the same.

o Manage community interactions for each brand, including organizing direct messages (archiving, deleting, blocking/reporting spam).

o Assist with updating Product Offering Document (POD) sheets as needed.

· Public Relations (PR):

o Review PR placements received from the agency.

o Keep PR strategists informed of new placements as needed.

o Manage the PR placement library, including maintaining Masthead documents and PDFs.

o Track all backlinks generated from PR efforts.

· Project Management & Client Service:

o Assist with onboarding and ongoing communication with strategists and client points of contact for smaller Brands.

o Manage tasks needed by smaller Brands after the individual is established and comfortable.

o Assist with other relevant tasks as needed.

o Undertake introductory baseline tasks to support PR responsibilities, demonstrating the value of our PR strategy.

Qualifications:

· Bachelor’s degree in marketing, Communications, or a related field.

· Strong attention to detail and organizational skills.

· Excellent communication and interpersonal skills.

· Ability to work independently and as part of a team.

· Proficiency in Microsoft Office Suite.

Preferred Qualifications:

· 2+ years of experience managing social media platforms and working with corporate clients.

· Experience with PR and media relations.

· Knowledge of social media analytics tools.

Gaurav Kawatra

e: gaurav.kawatra@compunnel.com

m: (+1) 732-538-9491