Sales Marketing Planner

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. 

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world. 

NBCUniversal Local is NBCUniversal’s local media division that delivers English and Spanish-speakers and bilingual audiences in 31 U.S. markets and Puerto Rico, the very best in local sports, news, weather, consumer and investigative reporting, and lifestyle entertainment across any platform and screen. NBCUniversal Local is comprised of three individual media groups including the NBC Owned Television Stations, the NBC Sports Regional Networks and the Telemundo Station Group. The division is also home to multicast networks NBCLX, COZI TV and TeleXitos, the regional cable news network NECN, as well as NBC Spot On, an advanced video advertising business designed for local/regional CTV and OTT advertisers and several in-house companies including production company LXTV, marketing and promotions company Skycastle, its out-of-home business NBC Everywhere, and the Arthouse, a graphics design group. With seven regional sports networks and 42 NBC and Telemundo stations serving 38 percent of U.S. homes, NBCUniversal Local is the only network-owned local media division that is home to the largest bilingual local newsrooms within the country’s top 10 TV markets. NBCUniversal Local’s stations and networks serve diverse audiences and communities across linear, streaming, OTT, digital web, mobile and audio, and cable platforms and work together to keep local audiences informed anytime and anywhere. For more information, visit NBCUniversal.com. 

As a Sales & Marketing Planner at NBC Universal, you will play a key role in the execution and coordination of integrated marketing campaigns for NBC10 Boston, NBC Sports Boston, Telemundo Boston, and necn. You will work closely with the sales, marketing, and creative teams to support the development and implementation of campaigns that drive client success and enhance brand visibility across multiple platforms. This role requires a strong blend of creativity, strategic thinking, and organizational skills to ensure that campaigns are executed smoothly and deliver measurable results.

Responsibilities:

• Assist with developing and executing integrated marketing campaigns across NBC10 Boston, NBC Sports Boston, Telemundo Boston, and necn.

• Collaborate with sales teams to create marketing/media proposals and pitch materials for clients.

• Coordinate with internal creative teams to produce integrated content, including ad copy, interview segments, digital assets, and on-air spots, ensuring alignment with client objectives.

• Develop and manage marketing decks for both single and multi-market deals for NBCU brands.

• Maintain and organize sales materials, campaign trackers, sports and tentpoles calendars, and client timelines to ensure smooth execution of projects.

• Incorporate multi-platform media strategies (linear, digital, OTT, social, OOH, etc.) into all marketing campaigns.

• Liaise with research teams and external resources to gather competitive insights and track industry trends.

• Monitor campaign performance, track delivery, and provide recaps to clients, ensuring goals are met.

• Work with Digital and OTT teams to ensure proper execution of digital components, including integrations, video, banners, sweepstakes, social media, and more.

• Support event and promotional initiatives, assisting with planning and execution as needed.

• Collaborate with cross-functional teams to ensure cohesive, impactful marketing strategies across multiple NBCU platforms.

Basic Qualifications:

• Bachelor’s degree required

• At least 2 years’ experience in promotion, advertising, marketing, or another related creative field

• Must be proficient in PowerPoint, Word and Excel

• Strong writing/editing skills

Other Requirements:

• Interested candidates must submit a resume/CV through www.nbcunicareers.com to be considered.

• Must be willing to work at the location in Needham, MA

• Should be able to work flexible hours (including weekends).

• Must be willing to submit to a background investigation.

• Must have unrestricted work authorization to work in the United States.

• Must be 18 years or older.

• Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program

Desired Characteristics:

• Fluency in both English and Spanish and/or a passion for sports is a plus.

• Previous professional experience in television production, sales, marketing, or campaign planning, preferably in media or entertainment

• Strong communication and interpersonal skills to collaborate with clients and internal teams

• Detail-oriented with excellent project management skills

• Ability to analyze data and generate actionable insights

• Proficiency in marketing tools, consumer research systems, Nielsen data, and Microsoft Office Suite

• Knowledge of broadcast, digital, and social media platforms

• Creative thinker with a passion for delivering high-impact marketing solutions

• Ability to manage multiple campaigns and deadlines simultaneously

• Proficiency in Photoshop and/or Final Cut Pro

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. 

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