Digital Marketing Manager | Atlantic City Boardwalk Hall

Oak View Group

Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet.

Position Summary

The Digital Marketing Manager will oversee the planning and execution of social media across all platforms, addressing marketing design needs for events and venue-related projects. Additional responsibilities include creating and managing digital content, updating in-house digital signage, maintaining the venue website, and supporting fulfillment for Venue Partnerships and Group Sales. The role also involves assisting with e-marketing campaigns, event promotions, and publicity.

This role will pay a salary of $50,000 to $56,000.

For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays)

This position will remain open until Dec 31, 2024.

About the Venue

The Atlantic City Convention Center was built in 1997, and hosts more than 500,000 visitors annually. At almost ONE Million square feet, it is one of the East Coast’s Largest Convention Centers and houses the following spaces – 5 Exhibit Halls ranging in size from 29,400 sq.ft to 199,500 sq.ft, 45 Meeting Rooms ranging in size from 672 sq.ft to 11,880 sq.ft and Pre-Function Space at over 32,000 sq.ft. It is conveniently connected to the AC Regional Rail Terminal running from Philadelphia to Atlantic City, it has over 1,400 parking spots, and has a pedestrian bridge that links to the Sheraton Hotel, making it one of the most accessible facilities in the region.

Jim Whelan Boardwalk Hall is a multi-purpose facility located on the iconic Atlantic City Boardwalk and features the 141,000-square-foot main arena with a capacity of 14,770 seats as well as the 23,100-square-foot Adrian Phillips Theater with a capacity of 3,200.

Responsibilities

• Complete creative graphic projects from concept to completion.
• Oversee social media content across all channels for both venues.
• Develop and execute social campaigns, engage with followers, and monitor pages daily.
• Manage real-time social media activities during events, creating content to deliver exceptional online customer service to patrons.
• Create, edit, and design graphics, photos, and videos to support sales initiatives, marketing materials, and venue partnerships across both print and digital platforms.
• Develop, manage and implement Group Sales plans and order fulfillment as necessary.
• Execute event responsibilities as required.
• Assists Sr. Marketing Manager with research and design tasks.
• Stay informed on trends and developments within the event marketing industry.
• Create and distribute e-marketing campaigns using Ticketmaster Engage and other venue email databases.
• Ability to work nights, weekends, and holidays as dictated with event schedules.
• Performs other duties and responsibilities as assigned.

Qualifications

• Bachelor’s degree or better from an accredited college/university with major coursework in Business, Communications, Marketing, Facility/Sports Management, or another related field
• Minimum of 3-5 years of experience in a social media or Digital Marketing role.
• Proficient in digital and photography techniques, including audio/video editing, and graphic design.
• Ability to provide photography and photo editing for social media, print design and or website
• Excellent verbal and written communication skills in the English language
• Ability to work independently and as part of a team.
• Ability to think “outside the box” and come up with creative ideas to set buildings apart from others in the market
• Excellent organizational and customer service skills.
• Ability to prioritize and handle multiple assignments efficiently and effectively under strict deadlines

Computer Skills

• Strong knowledge of and demonstrated ability in Microsoft Word, Excel, PowerPoint, Adobe Creative Suite (Photoshop, Illustrator, InDesign and After Effects) Adobe Premier and Canva.
• Extensive knowledge in all aspects of social media.

Strengthened by our Differences. United to Make a Difference

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

Equal Opportunity Employer

Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.