OLD NAVY
Manager, Brand Marketing
OLD NAVY, San Francisco, California, United States, 94199
About Old Navy
Any additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply.
Forget what you know about old-school industry rules. When you work at Old Navy, you're choosing a different path. From day one, we've been on a mission to democratize fashion and make shopping fun again. Our teams make style accessible to everyone, creating high-quality, must-have fashion essentials for the whole family, with love, season after season.
We opened our first store in 1994 in San Francisco and have been on a roll ever since. We cultivate a community of playful personalities that thrive in a fast-paced environment where our employees can be their most authentic selves. Here, we're family.
About the Role
The Manager, Promotional Marketing will develop and execute strategic promotional campaigns to drive customer engagement, brand awareness, and revenue growth.
What You'll Do
Develop and execute innovative promotional campaigns across various channels (e.g., email, social media, in-store, online) to support loyalty/card, Today Only Deals, Super Cash, Clearance, seasonal events, and brand initiatives. Partner with cross-functional teams (e.g., Merchandising, Creative, Online Experience) to ensure successful campaign launches and consistent brand messaging. Work closely with Program Management to ensure all projects are delivered on time. Analyze campaign performance, track key metrics, and provide data-driven insights to optimize future initiatives. Stay abreast of industry trends, competitive landscape, and emerging marketing technologies to identify new opportunities and drive innovation. Contribute to the development of Old Navy's overall marketing strategy and promotional calendar. Manage and mentor a team member, fostering a collaborative and high-performing environment.
Who You Are
5+ years of experience in consumer marketing; content marketing experience required. Proven ability to translate promotional stories into compelling marketing messages; a natural storyteller. Strategic, data-driven, global thinker with a customer focused mindset. Solid analytical skills, ability to glean insights and tell a story from data. Strong ability to prioritize on the go. Team player with top notch people skills who can foster dynamic relationships with other cross functional teams, including but not limited to: Merchandising, Production, Creative, Styling & Photo Production, Visual Merchandising. High energy level and ability to thrive in a fast-paced and changeable environment, comfortable with ambiguity. Laser focused on results both at an individual level and for the team at large. Self-starter with an innate sense of curiosity and eagerness to test and learn. Experience in fashion and retail strongly preferred.
Benefits at Old Navy
Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees. One of the most competitive Paid Time Off plans in the industry.* Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.* Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.* Employee stock purchase plan.* Medical, dental, vision and life insurance.* See more of the benefits we offer.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $112,100 - $148,500 USD Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements. #J-18808-Ljbffr
Any additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply.
Forget what you know about old-school industry rules. When you work at Old Navy, you're choosing a different path. From day one, we've been on a mission to democratize fashion and make shopping fun again. Our teams make style accessible to everyone, creating high-quality, must-have fashion essentials for the whole family, with love, season after season.
We opened our first store in 1994 in San Francisco and have been on a roll ever since. We cultivate a community of playful personalities that thrive in a fast-paced environment where our employees can be their most authentic selves. Here, we're family.
About the Role
The Manager, Promotional Marketing will develop and execute strategic promotional campaigns to drive customer engagement, brand awareness, and revenue growth.
What You'll Do
Develop and execute innovative promotional campaigns across various channels (e.g., email, social media, in-store, online) to support loyalty/card, Today Only Deals, Super Cash, Clearance, seasonal events, and brand initiatives. Partner with cross-functional teams (e.g., Merchandising, Creative, Online Experience) to ensure successful campaign launches and consistent brand messaging. Work closely with Program Management to ensure all projects are delivered on time. Analyze campaign performance, track key metrics, and provide data-driven insights to optimize future initiatives. Stay abreast of industry trends, competitive landscape, and emerging marketing technologies to identify new opportunities and drive innovation. Contribute to the development of Old Navy's overall marketing strategy and promotional calendar. Manage and mentor a team member, fostering a collaborative and high-performing environment.
Who You Are
5+ years of experience in consumer marketing; content marketing experience required. Proven ability to translate promotional stories into compelling marketing messages; a natural storyteller. Strategic, data-driven, global thinker with a customer focused mindset. Solid analytical skills, ability to glean insights and tell a story from data. Strong ability to prioritize on the go. Team player with top notch people skills who can foster dynamic relationships with other cross functional teams, including but not limited to: Merchandising, Production, Creative, Styling & Photo Production, Visual Merchandising. High energy level and ability to thrive in a fast-paced and changeable environment, comfortable with ambiguity. Laser focused on results both at an individual level and for the team at large. Self-starter with an innate sense of curiosity and eagerness to test and learn. Experience in fashion and retail strongly preferred.
Benefits at Old Navy
Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees. One of the most competitive Paid Time Off plans in the industry.* Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.* Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.* Employee stock purchase plan.* Medical, dental, vision and life insurance.* See more of the benefits we offer.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $112,100 - $148,500 USD Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements. #J-18808-Ljbffr