Senior Multimedia Account Executive Job at iHire in Charlotte

An Account Executive in the broadcasting industry plays a crucial role in creating and maintaining relationships with clients. They are responsible for selling advertising time, planning media schedules, and ensuring the successful delivery of clients' advertisements. In addition, they work closely with other departments such as creative, production, and finance to ensure that client needs are met and campaigns are executed successfully. They are expected to understand market trends, analyze sales data, and offer creative advertising solutions to clients.

Important skills for an Account Executive include excellent communication, negotiation, and presentation skills. They should have a deep understanding of the broadcasting industry and advertising strategies. Furthermore, a degree in Marketing, Business, or a related field is often required, and certifications in sales or advertising may be beneficial.

Responsibilities

1. Sell advertising time and manage media schedules.
2. Collaborate with internal teams to fulfill client needs.
3. Analyze sales data and market trends.
4. Offer creative advertising solutions to clients.

Qualifications

1. Degree in Marketing, Business, or related field.
2. Strong communication, negotiation, and presentation skills.

Prior roles may include Sales Representative, Account Manager, or Media Planner in the broadcasting or advertising industry.

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