Prism Puff Pastry Corporation is hiring: Social Media Associate in San Juan

We are seeking a creative and talented individual to join our team as a Social Media Associate. You will be responsible for managing and growing our presence on various social media platforms, developing effective campaigns and promotions, implementing successful marketing strategies, and coordinating advertising efforts across platforms such as Instagram, Facebook, Tiktok and other effective channels. You will play a vital role in driving sales, expanding our customer reach, enhancing brand visibility, and maximizing advertising ROI.

Company Overview:

We are a leading provider of premium frozen goods, specializing in ready-to-bake croissants and pastries. Our products are designed to help cafe, restaurant owners, and hoteliers streamline their operations by offering high-quality, convenient options that save time and effort in the kitchen. With our focus on providing delicious, easy-to-prepare solutions, we empower our clients to focus on what matters most – growing their businesses and delighting their customers.

Your responsibilities will include:

Social Media Management:

Manage and improve all of our social media platforms, such as Instagram, Tiktok, Facebook, and other relevant platforms.

Content and Campaigns Creation:

Create and schedule compelling content (posts, videos, reels and stories) to build brand awareness and foster consumer engagement to attract and retain followers.

Design and manage promotional materials for events, sales days, and company campaigns, ensuring alignment with branding standards.

Strategy Execution:

Brainstorm, suggest and implement strategies to increase product awareness, visibility, and generate leads.

Identifying what content works best and refine strategy accordingly.

Collaboration:

Collaborate with the sales team to align social media strategies, content creation, and advertising initiatives with overall sales objectives.

Partner with influencers or other brands to expand reach.

Engage with Audience:

Monitor and work with our sales representatives to ensure prompt response to inquiries, comments, and messages across social media platforms, providing excellent customer service.

Research and Trends:

Stay updated with industry trends and best practices in social media marketing and advertising, incorporating them into our strategy.

Experiment with new features or platforms as they become available.

Data analytics and Reporting:

Analyze social media metrics and advertising performance to assess the effectiveness of campaigns, identify trends, and propose optimization strategies.