Highwire PR
Highwire PR is hiring: Senior Account Executive, Social Media & Influencer in Ne
Highwire PR, New Haven, CT, United States, 06540
Employer Industry: Digital Marketing and Strategic Communications Agency
Why consider this job opportunity:
- Competitive salary with merit-based bonuses and promotions
- Flexible hybrid work model to suit your schedule and lifestyle
- Excellent vacation policy, including an extended break for summer and winter holidays
- Supportive and nurturing environment with numerous opportunities for learning and growth
- Participation in Empower Hours on Fridays, allowing the team to log off by 3 PM
- Dog-friendly workplace culture
What to Expect (Job Responsibilities):
- Serve as the primary client contact for social media and influencer program deliverables, providing strategic insights and updates
- Write and edit compelling, platform-specific social copy for brands and executives, ensuring alignment with client voice and goals
- Collaborate directly with influencers to plan and execute virtual and in-person activations
- Develop content amplification strategies and manage paid media campaigns to maximize reach and engagement
- Analyze performance metrics across social, influencer, and paid channels to refine strategies and recommend improvements
What is Required (Qualifications):
- 4+ years of client-facing agency experience or equivalent in social media, digital content, influencer, or paid marketing
- Strong organizational skills and the ability to handle multiple clients and projects simultaneously
- Deadline-driven with attention to detail and a passion for improving results
- Ability to quickly adjust digital strategy, voice, and tone based on client and audience needs
- Experience with social media management tools and analytics platforms
How to Stand Out (Preferred Qualifications):
- Familiarity with digital tools for analytics and influencer management, such as Google Analytics and Brandwatch
- Demonstrated growth mindset with a willingness to learn and embrace challenges
- Proven ability to prioritize responsibilities based on impact and timelines