PENN Entertainment is hiring: Marketing Manager in Youngstown
PENN Entertainment, Youngstown, OH, United States, 44502
WE’RE CHANGING ENTERTAINMENT. COME JOIN US.
We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.
WE LOVE OUR WORK.
- Responsible for supervising and managing staff in the following areas of the Marketing Department: advertising, promotions, special events/entertainment, social media, etc. Develops, implements and manages operational goals and monitors achievements of performance and profit objectives in defined area.
- Create effective and efficient schedules, while maintaining labor costs, meeting staffing objectives and achieving guest satisfaction.
- Responsible for assisting in the budget process for the department and provide recommendations; ensuring compliance to departmental budget initiatives; reporting budget concerns to manager.
- Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs. Ensures customer service standards are followed by all team members and addresses issues as they arise. Responsible for the overall achievement of department customer service goals.
- Enhance guest interactions by providing a friendly greeting, offering directions, answering questions, making announcements, and creating an upbeat and positive atmosphere.
- Responsible for ensuring compliance with all regulatory compliance within area of responsibility and reporting potential issues to Executive Management / GM.
- Oversight of promotions set up in the system for both Hollywood Casino Toledo and Hollywood Gaming Mahoning Valley Race Course.
- Maintains strict confidentiality in all departmental and company matters.
- Responsible for the management of all marketing support services to include advertising, public relations, and internal department requests. Responsible for press releases and media correspondence in relation to marketing programs or property advertising.
- Manages relationships with outside vendors to ensure timely, accurate, and cost effective production campaigns.
- Responsible for the management of all property Promotions to include slot tournaments, brand promotions and VIP events. Creates strategic plans and calendar for promotions and host goals. Manages oversight of media used to communicate current and upcoming promotional efforts for the guests, team members, and regulatory agencies.
- Responsible for managing and overseeing the marketing efforts for all communication efforts for the company in the social media sphere, with a consistent and appropriate voice. Ensure social media and web is monitored for opportunities to engage in active and relevant conversations about the property.
- Manage overall brand on social media and create online marketing strategies.
- Responsible for planning and organizing the regularly scheduled entertainment acts for all performances on property. Dress in appropriate uniform/attire based upon event/venue, occasionally a costume may be used.
- This job description is not intended to be all-inclusive and team members may also be asked to perform other reasonable related duties as assigned. Hollywood Gaming at Mahoning Valley Race Course reserves the right to revise or change job duties and responsibilities as the need arises with appropriate notification to Team Members.
BRING US YOUR BEST.
Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Must be proficient in Microsoft applications: Excel, Access, Word, Outlook.
- Strong client interface and presentation skills preferred.
- Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
- Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
- Must have demonstrated ability to drive toward results.
- Other duties, as needed.
Supervisory Responsibilities: This job has supervisory responsibilities.
- Responsible for staff development and training programs.
- Responsible for rewards and recognition program to maximize employee engagement.
- Evaluates team members within department and delivers constructive feedback to employees in regard to performance.
- Determines recommendation for staffing; including interviewing and hiring, and scheduling to meet business needs.
- Determines work procedures and expedites workflow.
- Responsible for employee performance: disciplining, coaching, counseling.
Education and/or Experience: Bachelor’s degree from four-year college or university in marketing, finance or related field; five years progressively more challenging leadership roles in marketing or operations; or equivalent combination of education and experience. Experience in multiple communication channels including direct mail, e-mail and social media required.
Language Skills: Ability to read and interpret documents in English, such as safety rules, operating and maintenance instructions and procedure manuals. Ability to read and communicate verbally in English. Written communication skills in English may also be required.
Mathematical Skills: Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to perform these operations using units of American money and
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