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Confidential

Senior Vice President of Marketing

Confidential, Detroit, Michigan, United States, 48228

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Senior Vice President of Marketing About the Company Join a leading marketing firm that specializes in elevating nonprofit and purpose-driven organizations. Industry Advertising Services Type Privately Held Founded 2005 Employees 11-50 Specialties web design web development branding content strategy inbound marketing hubspot search engine optimization (seo) pay per click content marketing social media google partner email marketing healthcare marketing nonprofit marketing media buying marketing strategy About the Role We are seeking an innovative and strategic Senior Vice President of Marketing to lead our mission in crafting impactful marketing strategies tailored for nonprofits and purpose-driven organizations. As the driving force behind our marketing initiatives, you will shape strategic marketing plans that resonate with client goals and deliver measurable outcomes. This role requires a comprehensive understanding of nonprofit fundraising, donor engagement, and the ecosystem of tools and platforms essential for success, especially in mastery of CRM and marketing automation capabilities. The Senior VP will spearhead the vision for our agency's marketing delivery services, engage in extensive market research, and harness data analytics to enhance campaign performance. We seek a candidate with a minimum of 8 years of experience in digital agency environments focusing on nonprofit marketing or similar sectors. Your leadership will empower our client-centric approach, leveraging marketing technology to devise integrated communication strategies that bolster both marketing and fundraising efforts. Key responsibilities include: Strategic vision and leadership Market research and strategy development Comprehensive marketing planning Account management Client-focused leadership Team empowerment and development Data-driven campaign optimization MarTech proficiency A commitment to excellence and innovation The ideal candidate will champion modern marketing technologies and cultivate a culture of continuous improvement and creativity within our talented team. Hiring Manager Title CEO & Managing Partner; Founder Travel Percent Less than 10% Functions Marketing