Apartment Association of Orange County is hiring: Marketing Strategist in Irvine

Position: Technical Marketer / Marketing Strategist

Location: On-Site (Irvine, CA)

Salary: $50K - $70K

Overview

ELIXIR MD Inc. is seeking an innovative and results-driven Technical Marketer /

Marketing Strategist to spearhead our marketing initiatives and elevate our brand presence. This role is pivotal in driving lead generation, crafting compelling marketing strategies, and developing impactful advertising campaigns. As a key member of our team, you’ll collaborate across departments to implement end-to-end digital marketing solutions, optimize marketing funnels, and ensure consistent brand messaging across platforms. The ideal candidate will have a strong background in marketing management, business development, and go-to-market strategies, with proven expertise in digital marketing tools and SEO optimization.

Key Responsibilities

• Lead Generation: Design and implement data-driven strategies to attract, convert, and retain leads.
• Marketing Strategy: Develop comprehensive PR go-to-market plans aligned with business objectives, ensuring effective messaging and positioning.
• Advertising Campaigns: Manage paid media campaigns across platforms (Google Ads, social media, email, etc.), optimizing performance and ROI.
• Digital Marketing & SEO: Execute on-page and off-page SEO strategies, build optimized marketing funnels, and enhance website performance.
• Social Media Management: Develop and oversee social media strategies, optimize engagement, and maintain consistent branding across channels.
• Web Development Support: Collaborate with web development teams to design user-friendly and high-performing websites.
• Copywriting & Brand Marketing: Craft compelling content, marketing materials, and ad copy that reflect our brand’s voice and values.
• Marketing Automation: Utilize automation tools to streamline workflows, improve campaign efficiency, and generate insights for strategic planning.

Required Skills and Qualifications

• Experience: 4+ years in a marketing strategist, technical marketer, or similar role with a focus on digital marketing and strategy development.
• Technical Skills: Expertise in marketing management, business development, SEO, social media optimization, and marketing automation tools (e.g., HubSpot, Marketo).
• Creativity & Strategy: Demonstrated ability to craft innovative marketing strategies and deliver measurable results.
• Communication: Strong written and verbal communication skills, with a flair for creating persuasive content and presentations.
• Analytical Thinking: Proficiency in analyzing marketing data and leveraging insights to optimize campaigns and strategies.
• Collaboration: Team player with the ability to work cross-functionally and adapt to a dynamic, fast-paced environment.
• Technical Proficiency: Familiarity with web development basics, funnel building, and tools such as Google Analytics, AdWords, and CMS platforms.

Why Join Us?

• Be part of a collaborative and innovative team focused on pushing boundaries in our industry.
• Work on impactful projects that directly contribute to business growth and customer engagement.
• Enjoy competitive compensation, professional growth opportunities, and a supportive team.
• Beautiful office and work environment in the heart of Irvine, CA.

Conclusion

This is an exciting opportunity for a dynamic marketer who thrives at the intersection of creativity and technical expertise. If you’re passionate about crafting impactful strategies, optimizing digital presence, and driving business success, we’d love to hear from you.