The Custom Group of Companies
Seeking a highly
organized, customer-facing, and data-driven
Onmi Channel Marketing Manager
to lead the
rollout of products and services to distribution and eCommerce channel partners
while managing the
P&L for eCommerce channels . This role is responsible for ensuring that
*** content is fully optimized across partner digital channels , managing projects related to product and service launches, and driving adoption through
training, vendor coordination, and performance analysis . Key Responsibilities: Product & Service Rollout: Lead
product and service launches
across
distributor and eCommerce channels , ensuring smooth implementation and adoption. Develop
go-to-market strategies
that align with
partner requirements, market trends, and financial targets . Ensure product content, messaging, and merchandising are effectively deployed across partner platforms to maximize visibility and conversion.
P&L Ownership & eCommerce Growth: Own and manage the P&L for eCommerce channels , ensuring revenue and profitability targets are met. Analyze
sales performance, pricing strategies, and promotional investments
to drive growth. Optimize
profit margins
by managing product mix, pricing strategies, and operational costs. Collaborate with finance and leadership to develop annual revenue forecasts and budget allocations.
Project & Vendor Management: Oversee projects related to
channel expansion, content optimization, and new service implementations . Work closely with
vendors, agencies, and internal teams
to execute deliverables on time and within scope. Manage
timelines, workflows, and resources
to ensure seamless execution of initiatives.
Content & Digital Optimization: Ensure all
*** product content (descriptions, images, enhanced content, videos, etc.)
is fully optimized across distributors and eCommerce platforms. Monitor and improve content effectiveness through
performance analysis, A/B testing, and SEO best practices .
Training & Partner Enablement: Conduct
training sessions for distributor staff and eCommerce partners
on
new programs, product positioning, and digital tools . Develop
training materials and resources
to enhance partner knowledge and engagement. Present key
product and service updates
to
internal stakeholders and external partners . Performance Analysis & Continuous Improvement: Assess
channel performance
using
Amazon Seller/Vendor Central, Walmart Connect, and distributor dashboards Track
sales, margins, and marketing ROI , adjusting tactics based on performance data to maximize partner success Conduct
competitive analysis
to refine strategies and maintain ***'s market leadership The ideal candidate is both
analytical and strategic , with strong
project management skills , the ability to work cross-functionally, and a keen focus on
execution, results, and profitability .
Qualifications & Skills: 5+ years of channel marketing, product rollout, or distribution marketing experience , preferably in
building materials, home improvement, or Client sectors . Strong
project management skills , with experience managing
cross-functional initiatives and vendor relationships . Experience working with
distributors, eCommerce marketplaces (Amazon, Walmart ), and sales teams . Analytical mindset , with expertise in
performance tracking, reporting tools, and digital analytics . Good
communication and presentation skills , with experience
training and enabling distributor partners . Ability to work in a
customer-facing role , managing relationships with key channel partners. P&L management experience , with a proven track record of meeting
sales, revenue, and profitability targets . Highly
organized and detail-oriented , capable of juggling multiple initiatives at once. Proficiency in
Google Sheets, Google Slides, and other Google Workspace tools
organized, customer-facing, and data-driven
Onmi Channel Marketing Manager
to lead the
rollout of products and services to distribution and eCommerce channel partners
while managing the
P&L for eCommerce channels . This role is responsible for ensuring that
*** content is fully optimized across partner digital channels , managing projects related to product and service launches, and driving adoption through
training, vendor coordination, and performance analysis . Key Responsibilities: Product & Service Rollout: Lead
product and service launches
across
distributor and eCommerce channels , ensuring smooth implementation and adoption. Develop
go-to-market strategies
that align with
partner requirements, market trends, and financial targets . Ensure product content, messaging, and merchandising are effectively deployed across partner platforms to maximize visibility and conversion.
P&L Ownership & eCommerce Growth: Own and manage the P&L for eCommerce channels , ensuring revenue and profitability targets are met. Analyze
sales performance, pricing strategies, and promotional investments
to drive growth. Optimize
profit margins
by managing product mix, pricing strategies, and operational costs. Collaborate with finance and leadership to develop annual revenue forecasts and budget allocations.
Project & Vendor Management: Oversee projects related to
channel expansion, content optimization, and new service implementations . Work closely with
vendors, agencies, and internal teams
to execute deliverables on time and within scope. Manage
timelines, workflows, and resources
to ensure seamless execution of initiatives.
Content & Digital Optimization: Ensure all
*** product content (descriptions, images, enhanced content, videos, etc.)
is fully optimized across distributors and eCommerce platforms. Monitor and improve content effectiveness through
performance analysis, A/B testing, and SEO best practices .
Training & Partner Enablement: Conduct
training sessions for distributor staff and eCommerce partners
on
new programs, product positioning, and digital tools . Develop
training materials and resources
to enhance partner knowledge and engagement. Present key
product and service updates
to
internal stakeholders and external partners . Performance Analysis & Continuous Improvement: Assess
channel performance
using
Amazon Seller/Vendor Central, Walmart Connect, and distributor dashboards Track
sales, margins, and marketing ROI , adjusting tactics based on performance data to maximize partner success Conduct
competitive analysis
to refine strategies and maintain ***'s market leadership The ideal candidate is both
analytical and strategic , with strong
project management skills , the ability to work cross-functionally, and a keen focus on
execution, results, and profitability .
Qualifications & Skills: 5+ years of channel marketing, product rollout, or distribution marketing experience , preferably in
building materials, home improvement, or Client sectors . Strong
project management skills , with experience managing
cross-functional initiatives and vendor relationships . Experience working with
distributors, eCommerce marketplaces (Amazon, Walmart ), and sales teams . Analytical mindset , with expertise in
performance tracking, reporting tools, and digital analytics . Good
communication and presentation skills , with experience
training and enabling distributor partners . Ability to work in a
customer-facing role , managing relationships with key channel partners. P&L management experience , with a proven track record of meeting
sales, revenue, and profitability targets . Highly
organized and detail-oriented , capable of juggling multiple initiatives at once. Proficiency in
Google Sheets, Google Slides, and other Google Workspace tools