Social Media & Public Relations Intern Job at MOD Worldwide, LLC in Philadelphia

ABOUT

We are a Integrated Creative Agency based in Philadelphia, PA. We’re passionate about removing the friction that can exist between products and people, through a combination of strategy, creative communications, and product development. As a growing agency, we are looking for an enthusiastic and motivated Social Media & PR Intern to join our team and gain hands-on experience in the fast-paced world of social media, public relations, and digital marketing.

WHAT YOU WILL DO…

• Overall
  • Assist in creating and executing agency social media content and public relations
  • Partner with agency leadership team to develop social media and PR KPIs and establish plan to success
  • Integrate across agency departments to understand upcoming news-worthy moments to highlight in social media and/or PR
  • Report into head of Account Management, collaborating in plan strategy, creation of content, and communication priorities
• Social Media Support:
  • Assist in the creation and scheduling of social media content on behalf of the agency across multiple platforms (Instagram, Facebook, X, LinkedIn, etc.).
  • Monitor agency social media channels for engagement, interactions, and trends
  • Support in creating weekly reports on social media performance and audience insights.
  • Collaborate with the creative team to ensure content is aligned with client branding and campaigns.
  • Develop and institute social media thought leadership within the agency
  • Develop influencer strategy across clients
• Public Relations:
  • Assist in the creation and distribution of press materials, including press releases, media kits, pitches, and award submissions.
  • Support media outreach by compiling press lists, reaching out to media contacts, and following up on pitches.
  • Monitor and track media coverage for clients and update media reports.
  • Research relevant industry news, trends, and opportunities for coverage.
  • Monitor and share relevant events for team members to attend for networking or general education
• Content Creation:
  • Assist in writing blog posts, newsletters, and other content pieces for agency.
  • Participate in agency brainstorms to contribute to social media and PR extensions of creative campaigns.
• Administrative Support:
  • Help maintain organized files for media coverage, social media content calendars, and project timelines.
  • Assist with event planning, influencer outreach, and campaign tracking as needed.

YOUR CREDENTIALS

• Current student or recent graduate in Communications, Public Relations, Marketing, Journalism, or a related field.
• Strong understanding of social media platforms (Facebook, Instagram, X, LinkedIn, TikTok) and digital marketing trends.
• Excellent writing, communication, and organizational skills.
• Proficient in Microsoft Office Suite and social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Experience with basic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
• A passion for creative marketing and public relations with a desire to learn and grow within the industry.
• This role will be onsite 2-3 days a week.