Apartment Association of Orange County
Director Product Marketing B2B Channel
Apartment Association of Orange County, Tustin, California, United States, 92681
About the Company
- $1B International technology manufacturer. Our products help people stay safe and connected. We are building a global research & development product hub in California. The US product hub will spearhead global research and development for next-gen technology products. About the Role
- Director/Sr. Product Marketing Manager - Business Networking / Physical Security products Responsibilities : Direct comprehensive market research initiatives, conduct competitive analysis, and lead sophisticated customer segmentation efforts to inform product positioning, refine go-to-market strategies, and maximize brand relevance across key target audiences. Execute Go-To-Market launches for new solutions, products, and feature releases. Act as a product marketing advisor in internal and external product communications including training, sales pitches, industry shows, media conferences, and influencer collaborations. Lead initiatives to incorporate cutting-edge strategies and best practices into marketing operations to maintain a competitive edge. Qualifications : BA/BS degree in marketing, network engineering, or a related field required; MBA or other advanced degrees preferred, particularly with a focus on marketing strategy or product management. 8+ years of progressive experience in product marketing or growth marketing, with a proven track record in the business networking or related industry. Extensive experience and understanding of the business networking hardware industry and/or Physical Security. Experience in other industries/products such as Wireless Wifi, Video/Keyless Access, VOIP, and IT-related industries for unified communications. Must have experience with vertical markets B2B SMB, Hospitality, Education, Multi-Dwelling Units, Internet Service Providers, and Enterprise-level clients. Strong technical understanding of the product and solutions and the ability to effectively translate technology features into partner and business benefits. Required Skills
- Product marketing experience in networking hardware infrastructure and/or physical security products. Preferred Skills
- Marketing to B2B and Channel Partners, VAR, MSP. Pay Range and Compensation Package
- Salary range: $130,000 - $210,000 + Bonus + Excellent Paid Benefits. Equal Opportunity Statement
- We have invested almost $1B in building a global Research & Development product center in California. Unlimited career and growth opportunities. Recruiter:
Nadine Reedus Sr. Director Recruiting Culver Careers
- Top 1% of Recruiters – North America
#J-18808-Ljbffr
- $1B International technology manufacturer. Our products help people stay safe and connected. We are building a global research & development product hub in California. The US product hub will spearhead global research and development for next-gen technology products. About the Role
- Director/Sr. Product Marketing Manager - Business Networking / Physical Security products Responsibilities : Direct comprehensive market research initiatives, conduct competitive analysis, and lead sophisticated customer segmentation efforts to inform product positioning, refine go-to-market strategies, and maximize brand relevance across key target audiences. Execute Go-To-Market launches for new solutions, products, and feature releases. Act as a product marketing advisor in internal and external product communications including training, sales pitches, industry shows, media conferences, and influencer collaborations. Lead initiatives to incorporate cutting-edge strategies and best practices into marketing operations to maintain a competitive edge. Qualifications : BA/BS degree in marketing, network engineering, or a related field required; MBA or other advanced degrees preferred, particularly with a focus on marketing strategy or product management. 8+ years of progressive experience in product marketing or growth marketing, with a proven track record in the business networking or related industry. Extensive experience and understanding of the business networking hardware industry and/or Physical Security. Experience in other industries/products such as Wireless Wifi, Video/Keyless Access, VOIP, and IT-related industries for unified communications. Must have experience with vertical markets B2B SMB, Hospitality, Education, Multi-Dwelling Units, Internet Service Providers, and Enterprise-level clients. Strong technical understanding of the product and solutions and the ability to effectively translate technology features into partner and business benefits. Required Skills
- Product marketing experience in networking hardware infrastructure and/or physical security products. Preferred Skills
- Marketing to B2B and Channel Partners, VAR, MSP. Pay Range and Compensation Package
- Salary range: $130,000 - $210,000 + Bonus + Excellent Paid Benefits. Equal Opportunity Statement
- We have invested almost $1B in building a global Research & Development product center in California. Unlimited career and growth opportunities. Recruiter:
Nadine Reedus Sr. Director Recruiting Culver Careers
- Top 1% of Recruiters – North America
#J-18808-Ljbffr