Amazon
Sr Loc Program Mgr, SEO Writer, Central Marketing, Amazon Business
Amazon, Seattle, Washington, us, 98127
Description
Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.
This role is part of the WW Amazon Business Central Marketing team and our vision is to establish Amazon Business as the most recognized B2B brand. This dual-leadership role focuses on two critical areas: 1) leading end-to-end localization strategy and execution across 9+ languages for Amazon Business Marketing; and 2) drive organic search traffic to Amazon Business with high-quality, engaging, and relevant content.
Success in this role demands a unique combination of strategic vision and tactical expertise. We seek a proven leader with demonstrated success in scaling initiatives and delivering measurable results across multiple teams and countries. The ideal candidate combines strong analytical thinking with exceptional relationship-building skills, thriving in situations that require both strategic planning and direct execution. This position requires someone who can identify and pursue ambitious opportunities while maintaining meticulous attention to detail and consistently meeting deadlines in a fast-paced environment.
The ideal candidate will bring exceptional writing abilities and a data-driven approach to content strategy. They must demonstrate expertise in analyzing customer needs and translating these insights into effective organic search strategies. Experience in identifying content gaps and developing high-impact solutions is essential. Most importantly, we need someone with a verified track record of delivering consistent, measurable results through both independent work and cross-functional collaboration.
Key job responsibilities
Localization Program Manager
• Direct end-to-end international localization projects, coordinating across internal partners, vendors, and stakeholders
• Develop and optimize language quality programs and operational standards
• Establish localization best practices and streamline content internationalization processes
• Create and maintain comprehensive documentation including style guides and terminology standards
• Deliver regular business reviews with detailed metrics and performance analysis
SEO Content Writer
• Create high-impact content optimized for organic search performance tailored to our enterprise B2B audience
• Research, create, and maintain a content strategy focused on procurement and supply chain topics
• Coordinate with agency partners and internal teams to maintain consistent voice, tone, and messaging
• Monitor and analyze website performance metrics and adapt strategies to maximize organic traffic
• Adapt content strategies based on performance metrics, changes in search trends and algorithm updates
About the team
Our customers include all type of businesses ranging from individual professionals to small businesses to large institutions (and everything in between). Our business customers have different needs than the traditional Amazon customers so we are reinventing everything from how we display our selection, price our products, and provide the right customer experience.
Basic Qualifications
5+ years of professional non-internship marketing experience
Bachelor's degree
Proven track record as an SEO writer, content creator, copywriter, or similar role
Experience building, executing and scaling cross-functional marketing programs
Preferred Qualifications
Experience using data and metrics to drive improvements
Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
Experience mentoring others
Localization program management experience
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.
Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.
This role is part of the WW Amazon Business Central Marketing team and our vision is to establish Amazon Business as the most recognized B2B brand. This dual-leadership role focuses on two critical areas: 1) leading end-to-end localization strategy and execution across 9+ languages for Amazon Business Marketing; and 2) drive organic search traffic to Amazon Business with high-quality, engaging, and relevant content.
Success in this role demands a unique combination of strategic vision and tactical expertise. We seek a proven leader with demonstrated success in scaling initiatives and delivering measurable results across multiple teams and countries. The ideal candidate combines strong analytical thinking with exceptional relationship-building skills, thriving in situations that require both strategic planning and direct execution. This position requires someone who can identify and pursue ambitious opportunities while maintaining meticulous attention to detail and consistently meeting deadlines in a fast-paced environment.
The ideal candidate will bring exceptional writing abilities and a data-driven approach to content strategy. They must demonstrate expertise in analyzing customer needs and translating these insights into effective organic search strategies. Experience in identifying content gaps and developing high-impact solutions is essential. Most importantly, we need someone with a verified track record of delivering consistent, measurable results through both independent work and cross-functional collaboration.
Key job responsibilities
Localization Program Manager
• Direct end-to-end international localization projects, coordinating across internal partners, vendors, and stakeholders
• Develop and optimize language quality programs and operational standards
• Establish localization best practices and streamline content internationalization processes
• Create and maintain comprehensive documentation including style guides and terminology standards
• Deliver regular business reviews with detailed metrics and performance analysis
SEO Content Writer
• Create high-impact content optimized for organic search performance tailored to our enterprise B2B audience
• Research, create, and maintain a content strategy focused on procurement and supply chain topics
• Coordinate with agency partners and internal teams to maintain consistent voice, tone, and messaging
• Monitor and analyze website performance metrics and adapt strategies to maximize organic traffic
• Adapt content strategies based on performance metrics, changes in search trends and algorithm updates
About the team
Our customers include all type of businesses ranging from individual professionals to small businesses to large institutions (and everything in between). Our business customers have different needs than the traditional Amazon customers so we are reinventing everything from how we display our selection, price our products, and provide the right customer experience.
Basic Qualifications
5+ years of professional non-internship marketing experience
Bachelor's degree
Proven track record as an SEO writer, content creator, copywriter, or similar role
Experience building, executing and scaling cross-functional marketing programs
Preferred Qualifications
Experience using data and metrics to drive improvements
Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
Experience mentoring others
Localization program management experience
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.