Honda North America
Manager, Dealer Communication & Events
Honda North America, Torrance, California, United States, 90504
What Makes a Honda, is Who makes a Honda
Honda has a clear vision for the future, and it's a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. We strive to be a company that serves as a source of "power" that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize "the joy and freedom of mobility" by developing new technologies and an innovative approach to achieve a "zero environmental footprint."
We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team.
If your goals and values align with Honda's, we want you to join our team to Bring the Future!
Job Purpose The Honda/Acura Dealer Communication and Events Manager plays a pivotal role in supporting auto sales by acting as the central communication hub and event strategist for dealers and field personnel. This manager is responsible for ensuring that dealer events are executed flawlessly, adhering to the brand's quality standards, and that all logistics, including travel and on-site management, are handled efficiently.
In alignment with the overall company strategy, the manager's key function is to maintain a clear line of communication with Honda and Acura dealers, keeping them informed and in sync with American Honda's sales and marketing strategies. This involves leading the Dealer & Field Communications Department to develop consistent messaging that enhances understanding of business strategies among dealership management and sales associates. Additionally, the manager is tasked with sourcing meeting destinations, managing meeting logistics, and overseeing the creative aspects of dealer incentive contests. By doing so, the manager ensures that dealers are motivated and well-informed, which is crucial for driving sales and reinforcing the company's market position.
Key Accountabilities
Strategic Promotion of Brand Products: Champion the enhancement of dealer awareness and consideration for Honda/Acura products through meticulously curated events.
Leadership in Event Management: Direct the comprehensive planning and execution of Honda/Acura's annual dealer meetings and semi-annual town hall meetings, ensuring alignment with corporate objectives.
Incentive Program Oversight: Supervise dealer challenge programs, including the administration of international and domestic incentive travel awards, to foster competitive excellence and brand loyalty.
Fiscal Stewardship: Govern the budget with a focus on optimizing resource allocation and financial accountability.
Communication Excellence: Lead the Dealer & Field Communications Department in crafting strategic communication plans that bolster AHM to dealer interactions, thereby enhancing business strategy comprehension.
Innovation in Communication Channels: Proactively establish new communication channels to adapt to evolving business market conditions.
Cross-Functional Collaboration: Engage with all internal stakeholders to synchronize communication and event strategies, promoting a culture of collaboration and unified vision.
Qualifications, Experience, and Skills
A 4-year degree from an accredited university in marketing, business, communication or other related field is required
10+ years of experience in marketing and communications with progressively increasing level of responsibility and leadership
A minimum of 5 years specifically working in event management, meeting planning and event logistics
Automotive marketing and/or hospitality industry experience is a plus
Ability to manage multiple competing priorities with little supervision
Must be flexible and comfortable working in an environment with regular changes in direction and scope
Strategic thinking to maximize program effectiveness and budgets
Able to create event plans, to problem solve and to drive results
Comprehensive understanding of current industry trends and technologies, and how to effectively incorporate those trends/tools into events
Clear understanding of brand reputation management and the ability to mitigate event risks with thoughtful decision-making skills
Ability to manage a team and coordinate projects across various AHM sales and marketing functions, including national advertising, regional marketing, zone/field, public relations and event service providers
Ability to oversee projects with agency partners; provide constructive feedback and drive work forward with them to deliver a high-quality product/program
Strong written, verbal and presentation skills
Able to negotiate with vendors and partners on program inclusions and pricing
Highly organized and detail oriented
Strong understanding of luxury global travel market preferred
What differentiates Honda and make us an employer of choice?
Total Rewards:
Competitive Base Salary (pay will be based on several variables that include, but not limited to geographic location, work experience, etc.)
Regional Bonus (when applicable)
Manager Lease Car Program (No Cost - Car, Maintenance, and Insurance included)
Industry-leading Benefit Plans (Medical, Dental, Vision, Rx)
Paid time off, including vacation, holidays, shutdown
Company Paid Short-Term and Long-Term Disability
401K Plan with company match + additional contribution
Relocation assistance (if eligible)
Career Growth:
Advancement Opportunities
Career Mobility
Education Reimbursement for Continued Learning
Training and Development Programs
Additional Offerings :
Lifestyle Account
Childcare Reimbursement Account
Elder Care Support
Tuition Assistance & Student Loan Repayment
Wellbeing Program
Community Service and Engagement Programs
Product Programs
Free Drinks Onsite
Honda is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor.
Honda has a clear vision for the future, and it's a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. We strive to be a company that serves as a source of "power" that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize "the joy and freedom of mobility" by developing new technologies and an innovative approach to achieve a "zero environmental footprint."
We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team.
If your goals and values align with Honda's, we want you to join our team to Bring the Future!
Job Purpose The Honda/Acura Dealer Communication and Events Manager plays a pivotal role in supporting auto sales by acting as the central communication hub and event strategist for dealers and field personnel. This manager is responsible for ensuring that dealer events are executed flawlessly, adhering to the brand's quality standards, and that all logistics, including travel and on-site management, are handled efficiently.
In alignment with the overall company strategy, the manager's key function is to maintain a clear line of communication with Honda and Acura dealers, keeping them informed and in sync with American Honda's sales and marketing strategies. This involves leading the Dealer & Field Communications Department to develop consistent messaging that enhances understanding of business strategies among dealership management and sales associates. Additionally, the manager is tasked with sourcing meeting destinations, managing meeting logistics, and overseeing the creative aspects of dealer incentive contests. By doing so, the manager ensures that dealers are motivated and well-informed, which is crucial for driving sales and reinforcing the company's market position.
Key Accountabilities
Strategic Promotion of Brand Products: Champion the enhancement of dealer awareness and consideration for Honda/Acura products through meticulously curated events.
Leadership in Event Management: Direct the comprehensive planning and execution of Honda/Acura's annual dealer meetings and semi-annual town hall meetings, ensuring alignment with corporate objectives.
Incentive Program Oversight: Supervise dealer challenge programs, including the administration of international and domestic incentive travel awards, to foster competitive excellence and brand loyalty.
Fiscal Stewardship: Govern the budget with a focus on optimizing resource allocation and financial accountability.
Communication Excellence: Lead the Dealer & Field Communications Department in crafting strategic communication plans that bolster AHM to dealer interactions, thereby enhancing business strategy comprehension.
Innovation in Communication Channels: Proactively establish new communication channels to adapt to evolving business market conditions.
Cross-Functional Collaboration: Engage with all internal stakeholders to synchronize communication and event strategies, promoting a culture of collaboration and unified vision.
Qualifications, Experience, and Skills
A 4-year degree from an accredited university in marketing, business, communication or other related field is required
10+ years of experience in marketing and communications with progressively increasing level of responsibility and leadership
A minimum of 5 years specifically working in event management, meeting planning and event logistics
Automotive marketing and/or hospitality industry experience is a plus
Ability to manage multiple competing priorities with little supervision
Must be flexible and comfortable working in an environment with regular changes in direction and scope
Strategic thinking to maximize program effectiveness and budgets
Able to create event plans, to problem solve and to drive results
Comprehensive understanding of current industry trends and technologies, and how to effectively incorporate those trends/tools into events
Clear understanding of brand reputation management and the ability to mitigate event risks with thoughtful decision-making skills
Ability to manage a team and coordinate projects across various AHM sales and marketing functions, including national advertising, regional marketing, zone/field, public relations and event service providers
Ability to oversee projects with agency partners; provide constructive feedback and drive work forward with them to deliver a high-quality product/program
Strong written, verbal and presentation skills
Able to negotiate with vendors and partners on program inclusions and pricing
Highly organized and detail oriented
Strong understanding of luxury global travel market preferred
What differentiates Honda and make us an employer of choice?
Total Rewards:
Competitive Base Salary (pay will be based on several variables that include, but not limited to geographic location, work experience, etc.)
Regional Bonus (when applicable)
Manager Lease Car Program (No Cost - Car, Maintenance, and Insurance included)
Industry-leading Benefit Plans (Medical, Dental, Vision, Rx)
Paid time off, including vacation, holidays, shutdown
Company Paid Short-Term and Long-Term Disability
401K Plan with company match + additional contribution
Relocation assistance (if eligible)
Career Growth:
Advancement Opportunities
Career Mobility
Education Reimbursement for Continued Learning
Training and Development Programs
Additional Offerings :
Lifestyle Account
Childcare Reimbursement Account
Elder Care Support
Tuition Assistance & Student Loan Repayment
Wellbeing Program
Community Service and Engagement Programs
Product Programs
Free Drinks Onsite
Honda is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor.