Mosaec
New Brunswick, New Jersey
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application. Position Summary: Rutgers, The State University of New Jersey, is seeking an Assistant Director for the Division of Continuing Studies. This position reports to the Director of Marketing and Communication and to the Associate Vice President for Continuing Studies at the Division of Continuing Studies (DoCS). Among the key duties of the position are the following: Provides strategic planning and tactical execution to increase enrollments in and awareness of continuing education (CE) programs and services offered by Rutgers. Supervises staff on marketing initiatives. Plans and implements marketing campaigns for revenue-generating lifelong learning programs. Manages DoCS- managed websites, portals, and pages that promote enrollment in lifelong learning opportunities. Conducts program-focused social media marketing. Utilizes analytics to gauge the success and cost-effectiveness of digital marketing campaigns and activities. Minimum Education and Experience: Bachelor’s degree in a related field. Five (5) years of experience in marketing and/or enrollment management, multi-media content generation, and marketing, as well as the use of marketing analytics tools. Physical Demands and Work Environment: Must be able to lift and carry up to 40 pounds. Posting Number: 24ST2637
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Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application. Position Summary: Rutgers, The State University of New Jersey, is seeking an Assistant Director for the Division of Continuing Studies. This position reports to the Director of Marketing and Communication and to the Associate Vice President for Continuing Studies at the Division of Continuing Studies (DoCS). Among the key duties of the position are the following: Provides strategic planning and tactical execution to increase enrollments in and awareness of continuing education (CE) programs and services offered by Rutgers. Supervises staff on marketing initiatives. Plans and implements marketing campaigns for revenue-generating lifelong learning programs. Manages DoCS- managed websites, portals, and pages that promote enrollment in lifelong learning opportunities. Conducts program-focused social media marketing. Utilizes analytics to gauge the success and cost-effectiveness of digital marketing campaigns and activities. Minimum Education and Experience: Bachelor’s degree in a related field. Five (5) years of experience in marketing and/or enrollment management, multi-media content generation, and marketing, as well as the use of marketing analytics tools. Physical Demands and Work Environment: Must be able to lift and carry up to 40 pounds. Posting Number: 24ST2637
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