Social Media Intern Job at South West Plumbing Heating Air and Electric in Rento
South West Plumbing Heating Air and Electric, Renton, WA, United States, 98056
Job Type
Full-time
Description
About Us:
South West Plumbing, Heating, Air, and Electric is a leading home services provider in the Greater Seattle area, specializing in HVAC, plumbing, electrical, and home maintenance services. We're looking for a creative and driven Social Media Intern to help expand our digital presence and build brand awareness through strategic social media marketing.
Job Summary:
The Social Media Intern will be responsible for executing and tracking our social media strategy to increase brand awareness, engagement, and customer acquisition. This includes content creation in-office and in the field, post scheduling, engagement with online communities, and tracking key metrics to optimize performance.
This role is ideal for a marketing, communications, or digital media student looking to gain hands-on experience in a fast-paced, service-driven industry.
Benefits:
- Pay: $19.90 per hour
- Schedule: Monday-Friday starting at 8:30am or 9am (35 hours a week)
- Weekly pay!
- Work arrangement: In office & Field Based
- Start earning PTO immediately.
- Great medical benefits, including dental, vision and life insurance for you AND your family.
- Generous 401K Company match.
- 6 Paid holidays.
- Gain hands-on experience in brand reputation management and PR.
- Work closely with marketing and operations leadership.
- Lead initiatives that directly impact our company's online presence and community standing.
- Learn crisis management, public relations, and customer engagement strategies.
Content Creation & Posting (40%)
- Develop and schedule engaging, brand-aligned content for Facebook, Instagram, LinkedIn, and TikTok.
- Write compelling social media captions that align with our brand tone.
- Capture on-site content from job sites, community events, and customer interactions.
- Repurpose customer testimonials, service photos, and behind-the-scenes content into engaging posts.
- Create boosted post strategies based on past performance.
- Engage with comments, messages, and mentions to build brand loyalty.
- Identify and interact with influencers or brand ambassadors in the homeservices industry.
- Track MoM (Month-over-Month) performance metrics using Hootsuite or Meta Business Suite.
- Analyze engagement trends and provide insights on what's working and what needs improvement.
- Adjust content strategy based on Reach, CTR, and Engagement Rate to improve conversions.
- Assist in setting up boosted posts and ad campaigns for targeted growth.
- Monitor performance of paid social ads and recommend adjustments based on analytics.
- Currently pursuing or recently completed a Marketing, Communications, Digital Media, or related degree.
- Passion for social media marketing and digital storytelling.
- Strong understanding of Facebook, Instagram, LinkedIn, and TikTok.
- Experience with Canva, Hootsuite, Meta Business Suite, or similar tools (preferred).
- Excellent writing and communication skills.
- Ability to analyze performance data and suggest content strategy improvements.
- Self-motivated and able to work independently while meeting deadlines.