Associate Media Director, Programmatic
Karsh - Denver, Colorado, United States, 80285![Karsh](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Karsh
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Overview
We are moment makers. For our clients, for the communities we serve, and the community we are. We're moment makers for the here and now, seeing challenges as opportunities and problems as a chance to create amazing solutions. At Karsh Hagan, it's our goal to elevate every moment by being pioneers of brave ideas, creating work that drives results. So, if you desire to meet the moment head on, we'd like to meet you.
Core Values:
With the freedom to unleash creativity, an office that feels more like family, more fun than any other company, and countless friends made along the way we strive to be change agents rising to any occasion.
Why Join Us:
Ask yourself the following questions: Do you like to win awards, and lots of them? Do you enjoy great employee benefits that promote a healthy work-life balance? Do you like living in one of the world's prettiest cities? Do you want to create work that makes a measurable difference in the lives of others? We'll stop while we're ahead, but you get the point.
Job Breakdown:
The Associate Media Director will help lead our programmatic advertising efforts, driving growth and maximizing ROI for our clients in an expanding department.
Programmatic Strategy and Optimization:
Manage and optimize client programmatic strategies.Handle DSP/SSP vetting and selection. Team Management and Development:Train, manage, and lead programmatic team members.Identify and address training and development needs.Conduct performance evaluations and mentor junior team members.Best Practices and Process Implementation:
Instill and ensure the effective use of best practices, processes, methodologies, and frameworks within the team.Develop and optimize department processes.Client Engagement and Strategy:
Work closely with media planning teams for annual media planning and strategy discussions.Present strategic and tactical plans to clients and internal teams.Educate clients, partners, and internal teams on the latest tech/data advancements.Project Management and Execution:
Manage daily programmatic team operations and ensure campaign excellence.Track progress, assist in execution, and consistently plan programs.Facilitate and manage forecasting, budgeting, pacing, campaign creation, and optimization.Innovation and Testing:
Identify and test new programmatic channels and products.Develop plans to test and utilize new product offerings to enhance programmatic business/process.Partner Relationship Management:
Manage relationships with DSP and data partners.Translate results to client business objectives and identify campaign expansion opportunities.New Business Development:
Identify and pitch new business opportunities for the agency's programmatic media services.Develop compelling presentations and proposals tailors to potential clients.Requirements:
Educational and Experience Requirements:
Bachelor's degree in Marketing or a related field.5+ years of experience in programmatic execution/planning and activation.Skills and Competencies:
Experience in TTD and DV360.Experience in Social, SEM a plus.Excellent written and verbal communication skills.Strategic insight for developing and implementing long-term execution plans.Analytical ability to extract insights from data and relate them to business goals.Organizational and leadership capabilities for resource assignment, progress tracking, and program planning.Proficient project management skills, with the ability to multitask, organize, prioritize, and structure workload.Strong presentation skills and ability to communicate concepts/programs effectively.Personal Attributes:
Team player who recognizes the importance of relationships.Business strategist who understands clear business objectives.Ability to command a room and present new ideas effectively.Knowledgeable about media analytics and able to relate them to marketing ROI.Trend spotter who identifies and translates trends into relevant points of view.Master of execution who ensures solid results.Inspiring leader who builds and motivates diverse teams.Multi-media knowledge to integrate digital, offline, and social media for effective audience reach.
Salary Range:
This is an exempt role with a salary range of $80,000 - $120,000
What's In It For You:• A hybrid work environment in the office on Tuesdays and Thursdays, remote for the rest.• Unlimited PTO with 10 paid holidays and a floating holiday, including a full holiday break from Christmas through New Years.• A 401(k) with employer matching to ensure a harmonious work-life balance. • And, quite possibly the best, a furry-friend-friendly office where dogs are just as important as fellow coworkers.