Marketing Coordinator
Airport Appliance - Hayward, California, us, 94557![Airport Appliance](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Airport Appliance
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Overview
Campaign Management: Coordinate and assist in the planning, execution, and tracking of marketing campaigns across various channels, including digital, print, social media, and email.Content Creation: Collaborate with the marketing team to develop engaging content for various platforms, including blog posts, social media updates, email newsletters, and website content.Social Media Management: Manage and grow our social media presence by creating, scheduling, and monitoring posts, responding to customer inquiries, and staying up-to-date with industry trends.Event Coordination: Assist in the planning and execution of events, including product launches, promotions, and community engagement initiatives.Market Research: Conduct market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.Analytics and Reporting: Monitor and analyze the performance of marketing campaigns using relevant tools and provide insights and recommendations for optimization.Collaboration: Work closely with the marketing team, graphic designers, and external vendors to ensure marketing materials and campaigns are executed effectively.Budget Management: Assist in managing marketing budgets, tracking expenses, and ensuring cost-effective campaign execution.Brand Management: Maintain brand consistency across all marketing materials and communications.Qualifications:
Bachelor's degree in Marketing, Communications, Business, or a related field.1-2 years of experience in marketing or a related role (experience in the home appliance industry is a plus).Strong written and verbal communication skills.Proficiency in using digital marketing tools and platforms.Familiarity with social media platforms and content management systems.Excellent organizational and time-management skills.Creative thinker with a keen eye for detail.Ability to work independently and as part of a team.Proficiency in Microsoft Office Suite and basic graphic design skills (Adobe Creative Suite experience is a plus).
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