Marketing Manager
Sage Hospitality Group - Breckenridge, Colorado, United States, 80424Work at Sage Hospitality Group
Overview
- Apply
Overview
Sage Hospitality Group is set to hire a
Marketing Manager
to join us at the
Hotel Alpenrock, a Curio Collection Hotel
opening Winter 2024!
We are currently transforming the Doubletree by Hilton Breckenridge and will rebrand to a Curio Collection later this year. This is in a superior location, modern lifestyle hotel with mountain personality that sits immediately adjacent to the slopes of Peak 9 base area in Breckenridge. Don't miss out on this opportunity to bring our Sage lifestyle to the mountains of Colorado!
As part of Sage Hospitality Group, we passionately strive to be the best and create excellence in everything we do. We believe in enriching lives one experience at a time. More than a slogan, we empower our employees to make positive impacts on the communities in which we live and work. By providing genuine service we build relationships with our guests and value for our shareholders, and we create unforgettable experiences.
We are looking for independent thinkers. Those who harness their entrepreneurial spirit so that it breaks preconceived notions. We’re not afraid to forge our own path. After all, it’s what industry leaders do. That’s why we welcome risk takers and creative spirits alike. No matter your daily role, Sage recognizes that your success is about more than the work you do—it’s really about who you are, which is why we invest in your personal and professional growth. We hope you consider joining us!
Job Overview
The Marketing Manager assists with the development, implementation and management of online marketing programs, websites, social media, SEO, content, and related programs. Coordinates with outside digital agencies to ensure all program objectives are achieved and revenue is maximized. The ideal candidate demonstrates enthusiasm and passion for all facets of marketing. Works with department heads to promote property and ancillary outlets, supporting the identity of the property.
Responsibilities
Manage online presence with an emphasis on creating unique and engaging content for branded hotel websites, vanity websites, and third party sites
Work with designated agencies, including Hilton Brand to ensure that hotel websites are optimized using current best practices for SEO
Supports in all areas related to online/digital marketing
Conduct and track on-going email marketing campaigns for a variety of hotel ancillary outlets
Utilize current reporting from agencies, brands, and Google Analytics to drive improved content and marketing initiatives and decisions
Continually manage social media accounts, including Facebook, X, YouTube and Instagram, ensuring imagery and copy is consistent with the identity and positioning of property and outlets
Supports promotional packages/campaigns including requesting creative, drafting the communication plan, and sending a marketing recap once completed
Monitor trends, online media, brand reputation and ensure management responds accordingly to online travel and review websites.
Work directly with PR agencies to support creation of property initiatives that reinforce identity and positioning, with execution in a timely manner
Utilize current reporting from agencies and third party sources to drive improved content, PR initiatives, and decisions
Support in the development of break-thru creative materials, online and offline
Supports with communication (flyers, signs, eblasts, etc.) – work with supporting management, ownership and design on design and creation of new materials
Maintains and stores a chronological order of media library and electronic files of all advertising materials by property and activity.
OTHER RESPONSIBILITIES
All other duties as assigned, requested or deemed necessary by management.
Qualifications
Education/Formal Training
A four year college degree or equivalent education/experience.
Experience
Required to have a minimum of 2-4 years of experience in a marketing position. Hospitality experience preferred. Branded hotel experience preferred.
Knowledge/Skills
Strong interpersonal, verbal and written communication skills
Excellent comprehension and literacy
Excellent attention to detail and multi-tasking skills
Professional appearance and manner
Computer literacy, specifically MS Word for Windows
Communication at all levels; multi-tasking; time management
Current search engine optimization (SEO) strategies
Use of content management systems (CMSs) to update hotel websites
Administrative knowledge for social media sites, including Facebook, Twitter and YouTube
Adobe Creative Suite including Photoshop, Illustrator and Acrobat
Administrative knowledge for Sprinklr, Hootsuite, Sprout or other related platforms
Physical Demands
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Occasional standing.
Occasional carrying and lifting of files and office items up to 25 lbs.
Environment
95% indoor office environment
This position description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the associated with the position. May perform other duties as assigned.
Benefits
Eligible to participate in Sage bonus plan
Unlimited paid time off
Medical, dental, & vision insurance
Eligible to participate in the Company’s 401(k) program with employer matching
Health savings and flexible spending accounts
Basic Life and AD&D insurance
Company-paid short-term disability
Paid FMLA leave for up to a period of 12 weeks
Employee Assistance Program
Great discounts on Hotels, Restaurants, and much more.
Eligible to participate in the Employee Referral Bonus Program. Up to $1,000 per referral.
**
The application period will be open for approximately 30 days or until a suitable candidate is identified. We encourage qualified individuals to submit their applications within this timeframe.
Salary
USD $60,000.00 - USD $65,000.00 /Yr.
ID:
2024-23925
Position Type:
Regular Full-Time
Property
:
Hotel Alpenrock
Outlet:
Not Applicable
Category:
Sales & Marketing
Min:
USD $60,000.00/Yr.
Max:
USD $65,000.00/Yr.
Address
:
570 Village Rd
City
:
Breckenridge
State
:
Colorado
EOE Protected Veterans/Disability