Social Content Creator
Keurig Dr Pepper - Burlington, Vermont, us, 05405Work at Keurig Dr Pepper
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Overview
This role is based in the Boston area at our Burlington, Massachusetts HQ.KEURIG SYSTEMS MARKETING CONTENT TEAMThe Keurig Systems Marketing Content team is hiring for the role of Social Media Content Creator located in the Boston, MA area. This role will report into the Director of Content Strategy.The Keurig Systems Marketing Content team aims to grow our iconic brands with exceptional creative, content and communications strategies. This newly formed team is charged with championing our brands and growing brand love with coffee fans across the US.This newly created position is for a core member of our content team responsible for leading content development for social media platforms including TikTok, Instagram, Pinterest, YouTube and Facebook. In this role, you’ll live at the intersection of communications strategy and creative content, partnering with top names in the media and communications industry to permeate culture and deliver creative content through to execution and measurement. The person who will be successful in this position is motivated to make an impact, highly creative, an exceptional storyteller, curious and passionate about social media, pop culture and coffee.KEY RESPONSIBILITIES:This position plays a vital role in how consumers discover and interact with our brands. In this role you will:Lead content creation for social media platforms, including but not limited to TikTok, Instagram, Pinterest, YouTube and Facebook.Shoot, edit and create video and static content to drive brand awareness and affinity.Identify and analyze trends in social media and culture to activate against.Partner with A-list creative agencies and the world’s leading media partners to develop and execute creative content.Pioneer new, dynamic, and personalized ways of building breakthrough content for social media and influencer platforms.Influence our approach to organic and paid social content so that we operate at the speed of culture.Drive social commerce content strategy including but not limited to TikTok Shop and YouTube.Measure and optimize our creative assets and executions.Analyze and report on content performance against social media KPIs.Support the broader Keurig Systems Marketing team with ad-hoc projects on an as-needed basis.Please provide digital portfolio with the application.Keurig Dr Pepper (NASDAQ: KDP) is a modern beverage company with a bold vision built to deliver growth and opportunity. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values.Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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