Marketing Manager
Boys & Girls Club of Pasadena - Pasadena, California, United States, 91122![Boys & Girls Club of Pasadena](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Boys & Girls Club of Pasadena
Overview
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Overview
DEPARTMENT:
Development
REPORTS TO:
VP, Development
TYPE:
Part-time (20 hours/week), non-exempt; $20-$25/hour
PRIMARY FUNCTION
Reporting to the Vice President of Development, the Marketing Manager develops and executes strategic marketing initiatives to enhance the visibility and engagement of our programs and services. This role involves creating compelling content for social media, website, and newsletters, organizing promotional events, and fostering relationships with community partners and media. By effectively communicating our mission and successes, the Marketing Manager will play a crucial role in attracting new members, volunteers, and donors, ultimately supporting the growth and impact of our club in the community.
VALUES
All employees are expected to promote and adhere to Boys & Girls Club of Pasadena’s values: integrity, collaboration, accountability, respect, and excellence.
KEY ROLES (Essential Job Responsibilities)
Develop and implement marketing strategies to promote Boys & Girls Club of Pasadena's programs and events.
Research trends and developments in marketing across digital and other media platforms.
Create and manage content for social media platforms, website, email newsletters, and press releases.
Coordinate and execute marketing campaigns to increase community awareness and engagement.
Monitor and analyze the effectiveness of marketing efforts and adjust strategies as needed.
Collaborate with program staff to highlight club activities and successes.
Plan and manage promotional events and outreach activities to attract new members and donors.
Build and maintain relationships with local media, community partners, and stakeholders.
Design marketing materials, such as flyers, brochures, and posters, to support club initiatives.
Strategic Plan
We will serve more kids.
We will do a great job serving those kids.
We will make diversity, equity, and inclusion part of our DNA.
We will maintain a strong, highly effective, and fully engaged Board of Directors.
We will secure long-term sustainability of the Club.
RELATIONSHIPS
Internal:
Maintain close, daily contact with Club staff and Club members to receive/provide information, discuss issues, explain or interpret guidelines/instructions; instruct, and advise/counsel.
External:
Maintain contact with members, families, alumni, community leaders, youth-serving professionals, other Clubs, media contacts, vendors, consultants, organizations, and others to achieve program goals and objectives, manage costs, share information, and resolve problems.
SKILLS/KNOWLEDGE PREFERRED
College degree or equivalent in marketing, communications, or public relations.
Two to three years of experience in marketing and public relations, including media relations.
Photography and website design/maintenance skills preferred.
Superior writing, editing, and verbal communications skills.
Eye for graphic design and ability to use design platforms (i.e., Canva, others) to create appealing designs.
Strong project management, administrative, and organizational skills.
Knowledge of desktop publishing and usual computer applications.
Able to manage multiple priorities and be attentive to details.
Understanding of youth development practices.
Ability to work with diverse populations with maturity and flexibility.
CPR, AED, and First Aid certifications (Club will supply).
Ability to maintain a positive attitude with members and staff.
Excellent interpersonal communication skills.
Ability to project a positive image of Boys & Girls Club of Pasadena, and interact professionally with members, parents, volunteers, and others.
Ability to exchange accurate information.
Sense of humor.
Must maintain confidentiality at all times.
PHYSICAL REQUIREMENTS/WORK ENVIRONMENT
Must be able to sit, stand, bend, stoop, lift, and walk 75% of the time.
Must be able to function well in a loud and happy work environment.
Must operate a computer and other office productivity machinery, such as a copy machine and printer.
DISCLAIMER
The information presented indicates the general nature and level of work expected of employees in this classification. It is not designed to contain, or to be interpreted as, a comprehensive inventory of all duties, responsibilities, qualifications, and objectives required of employees assigned to this job.
Boys & Girls Club of Pasadena is an Equal Employment Opportunity employer. It is the policy of Boys & Girls Club of Pasadena to provide equal opportunity to all employees and applicants for employment on the basis of relative qualifications and ability, and without regard to unlawful considerations of race, color, creed, religion, national origin, ancestry, marital status, age, sex, sexual orientation, pregnancy, physical or mental disability, genetic information, gender identity, gender expression, or other legally protected basis.
Job Type: Part-time
Pay: $20.00 - $25.00 per hour
Expected hours: 20 – 25 per week
Benefits:
401(k)
Paid time off
Parental leave
Professional development assistance
Referral program
Retirement plan
Tuition reimbursement
Schedule:
4 hour shift
Monday to Friday
Weekends as needed
Experience:
Marketing: 1 year (Required)
Ability to Relocate:
Pasadena, CA 91107: Relocate before starting work (Preferred)
Work Location:
Hybrid remote in Pasadena, CA 91107
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