Business Analyst - Marketing Analytics
Rover.com - Seattle, Washington, us, 98127Work at Rover.com
Overview
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Overview
All potential candidates should read through the following details of this job with care before making an application.
Build the lifecycle data infrastructure from the ground up – defining our measurement strategy (A/B tests, rotating holdouts, etc.), building conversion-based datasets for near-real-time customer interactions, and facilitating an expansion into push notifications and paid reactivation campaignsPartner with our global brand team to optimize our brand content across multiple channels, including email, blog, and organic channelsOwn the cross-sell analytical functions for our email and blog programs, growing the reach of our brand voice to new target audiencesInfluence the global strategy of your partner teams by crafting and refining key performance indicators that measure the health of our business
Your Qualifications:
At least 4 years experience working cross-functionally with complex datasets to support organizational decision makingFluency in SQL. You would feel confident reviewing code produced by other analysts and data scientists, as well as assisting non-technical colleagues with their reports in an office hours settingHands-on experience running A/B tests as well as expertise in statistical analysisFamiliarity with programming in Python or RExcellent verbal and written communication skills. Specifically, you know how to narrate models and results to business partners in a useful, concise, and meaningful wayExperience working with cross-functional business partners to define business problems, scope project deliverables/timelines, implement reporting solutions, and frame organizational strategyYou prioritize your work on impact to the business and can gracefully push back on stakeholders
Nice to Have:
Two-sided marketplace and/or marketing analytics experienceUnderstanding of digital touchpoints and measurement mechanismsMarketing analytics with a focus on customer lifecycle marketingMeaningful experience processing large data sets at scale. This could include languages like Python or R, as well as frameworks like Spark, Hive, or dbtExperience with AWS (Redshift, S3, EMR)Understanding of modeling techniques, such as linear regressions, causal impact models, and bootstrapping. You know the trade-offs of each of these models and can propose the right model for the test at hand
Benefits of Working at Rover.com
Competitive compensation401kFlexible PTOCompetitive benefits package, including medical, dental, and vision insuranceCommuter benefitsBring your dog to work (and unlimited puppy time)Doggy benefits, including $1000 toward adopting your first dogStocked fridges, coffee, soda, and lots of treats (for humans and dogs) and free catered lunches semi-monthlyRegular team activities performed in person and virtually
Compensation:
In the greater Seattle area the first-year salary range is $108,694- $136,046. Additionally, Rover offers benefits to full-time employeesThe cash compensation offered for this role will be dependent on the candidate's experience, qualifications, skills, and abilities as demonstrated in the interview and hiring process
Rover is an equal opportunity employer committed to promoting a diverse, inclusive and inventive environment with the best employees. We’re driven by seeing our people succeed and grow, and we work to ensure everyone contributes to their fullest potential. We consider all qualified applicants without regard to age, race, color, ancestry, national origin, religion, disability, protected veteran status, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable laws, regulations and ordinances. We are committed to work with you to look for reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.#J-18808-Ljbffr