Lifecycle Marketing Coordinator
Phoenix Suns - Phoenix, Arizona, United States, 85003![Phoenix Suns](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Lincoln Union
Phoenix, AZ
Job Summary:
Player 15 Group includes several companies and many collaborative departments that support the Phoenix Suns, Phoenix Mercury, and Footprint Center.
Would you like to win championships and create sustained success? Player 15 Group is looking for individuals who are committed to pursuing excellence, win championships, create sustained success and desire to play a role in creating memorable experiences.
We are seeking an experienced and highly motivated
Lifecycle Marketing Coordinator
to assist team members with digital outbound communications, marketing automation, and mobile marketing, primarily focusing on Footprint Center concerts and live events.
What You Will Do:
Leverage our email marketing automation platform, Airship, to design, develop and launch email and mobile campaigns.Create beautiful, responsive email and mobile campaigns that effectively communicate the intended message to key audiences.Conduct thorough email and mobile campaign testing from various standpoints including subject lines, design, content, copy, audience, and more.Utilize dynamic content and personalization tactics to customize email campaigns using customer profile fields and attributes.Maintain complex messaging calendars, journey maps and documentation to provide a centralized view and ensure accuracy as plans evolve.Prepare regular performance reports and analysis to share with key stakeholders in report and presentation formats, supporting our goals to drive continuous improvement in our lifecycle marketing program.Manage a database of marketing contacts, assuring each contact is delivered timely, appropriate, and relevant content.Responsible for list health, hygiene, and digital marketing best practices, including unsubscribe and CAN-SPAM compliance and accessibility measures.Develop and maintain lifecycle automations, guiding the consumer through a journey from brand discovery onward through conversion.Continually adjust and optimize journeys to deliver relevant content to unique customer segments.What We Need From Our Lifecycle Marketing Coordinator:
1+ yr. experience using developing and launching emails from an enterprise ESPComfortable executing all parts of the email development process, from concept, to design, development, testing and deploymentFamiliarity with analytics and reporting toolsCommitted to ensuring an exceptional customer experience for internal stakeholders and external customersExcellent organizational, time management and written/oral communication skillsSelf-motivated and intellectually curious, driven by a desire for continuous improvementA team player with the ability to juggle multiple projects simultaneously and meticulous attention to detailComfortable making decisions, and confidently changing course when neededFocus on solving issues through teamwork and collaborationExperience/ Education Requirements :
High school diploma or GEDBachelor’s degree in Marketing, Communications, Journalism, or a related fieldWhat You Can Expect:
The work environment characteristics described here are representative of those that must be met by
Lifecycle Marketing Coordinator
to optimally perform the essential functions of this role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to transit throughout the arena for long periods of time.This position works mainly indoors, removed from extreme weather; exposure to weather is
S-Sedentary Work – Exerting up to 10 pounds of force occasionally.Must be able to carry on a conversation both on the phone and in-person.Ability to Read, Write & Speak in EnglishWide range of full-time benefit options including
Medical, Dental and Vision coveragesLife and Disability optionsVacation, sick and holiday leave programsIn-arena work requirements with the potential of hybrid schedules based on each role and department.Perks:Discounts at Fanatics Team ShopTickets available for Phoenix Suns and Phoenix Mercury games
Visit our Culture page to learn more about our culture and work environment
Player 15 Group is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Please note this job description is not crafted to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
For questions about this career opportunity, please contact the People & Culture Recruiting team at recruiting@suns.com