Marketing Manager, Lateral Interbody Fusion
Globus Medical - San Diego, California, United States, 92189Work at Globus Medical
Overview
- Apply
Overview
Position Summary:
The Marketing Manager, Lateral IBF, actively participates in downstream marketing activities by supporting global product launches, sales and customer training, customer events, and collateral development. This effort includes, but is not limited to, supporting product development efforts from launch through commercialization and defining market requirements for our product lines. They will work cross-functionally with Product Development to manage products in several stages of development (i.e., existing portfolio, near-term launch, pending FDA approval, and new products). Support product lifecycle management, product roadmap, technique, new product training, and product launch readiness with revenue goals in mind.
Essential Functions:
Owns clinical support of assigned products (e.g. troubleshooting, set logistics, etc.)
Acquires voice of customer and voice of region and delivers to upstream marketing team for assigned products
Defines and validates market requirements in collaboration with upstream marketing
Subject matter expertise for assigned products supports: 1. Sales and customer product training, 2. Clinical support for sales team, 3. Collateral material and sales enablement tools
Develops and executes marketing programs to educate and engage surgeons on products and platforms in support of the sales process
Drives creation of product value messaging and product claim substantiation through clinical evidence generation. Using this information, develop marketing assets such as surgical techniques, sales collateral, and product in-service guides
Builds and maintains competitive intelligence and analysis that inform portfolio strategy
Ensures regional requirements are incorporated as inputs in product management and product development processes as well as downstream marketing requests (e.g., support)
Builds strong relationships with Key Opinion Leaders, customers, internal team members, and sales teams to execute promotional plan and clinical evidence strategy
Evaluates market opportunity, associated branding, technique, sales training and product launch with revenue goals in mind
Adheres to the letter and spirit of the company Code of Conduct, the AdvaMed Code, MedTech Code, and all other company policies.
Ensures Compliance with applicable governmental laws, rules, and regulations, both in the United States and internationally, by completing introductory and annual training and maintaining knowledge of compliance as it applies to your role
Represents the company in a professional manner and upholds the highest standards of ethical business practices and socially responsible conduct in all interactions with other employees, customers, suppliers, and other third parties
Performs other duties as assigned
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
Qualifications
:
Typically requires a minimum of 5 years of related experience with a Bachelor’s degree, or 3 years and a Master’s degree, or a PhD without experience; or equivalent work experience
Preferred 3+ years’ experience in Product Marketing, Product management, and/or Medical devices
Willingness to be in a cadaver lab throughout the product lifecycle as you work with a variety of internal and external resources on design iterations
Proficiency with Microsoft Office with a strong ability to write business reports and correspondence as well as the ability to speak effectively before groups of customers, employees, and management of organization
Effective communication skills with strong confidence to present before groups of customers, vendors, peers, and leadership
Ability to lead cross-functional project teams
Proficient in procedures, clinical applications, and products; engages in meaningful decision-making conversations with surgeons, sales, marketing, training, and other corporate teams
Attention to detail
Self-starter
Advanced critical thinking and problem-solving skills
Must be able/willing to occasionally lift and/or move up to 20 pounds
Ability to travel up to 20% of the time Delete if not required
Physical Demands:
The physical demands listed here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Required to sit; climb or balance; and stoop, kneel, crouch or crawl
Required to regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds
Required to possess specific visons abilities, including: close vision, distance vision, color vision, peripheral vision, depth perception and capacity to adjust focus
Our Values
:
Our Life Moves Us philosophy is built on four values: Passionate About Innovation, Customer Focused, Teamwork, and Driven.
Passionate about Innovation
: Improving patient care by delivering advanced technology to our customers is at the core of what we do. We are passionate in our role in improving the lives of patients by continuously developing better solutions.
Customer Focused
: We listen to our customers’ needs and respond with a sense of urgency.
Teamwork
: Working together, anything is possible. We value every person on our team and treat each other with respect. We are accountable to one another and support each other. Together, we make each other stronger.
Driven
: We pursue our mission with energy and passion. We are nimble, results-oriented and decisive. We overcome obstacles that arise in our quest to deliver solutions that will improve the lives of our customers and patients.
Equal Employment Opportunity
:
Globus Medical is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, age, disability, marital status, pregnancy, national origin or citizenship. We are committed to a diverse workforce. We value all employees’ talents and support an environment that is inclusive and respectful.
Other Duties
:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.