Senior Manager, Marketing Planning And Strategy
Walmart - Lakewood, New Jersey, us, 08701![Walmart](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Walmart Connect (WMC) is Walmart's media and advertising platform, uniquely designed to help brands reach hundreds of millions of shoppers across their entire shopping journey, online and in stores. As a fast-growing brand and business within Walmart, the Fortune 1 company, we are poised for continued growth and success.
Do you have the skills to fill this role Read the complete details below, and make your application today.What you'll do:Be the marketing lead for the Walmart Connect SMB sales teams; coach, mentor and manage a team of at least 3 marketing associates.Understand our product offerings and advertising best practices for sellers’ success.Harness strategic and creative thinking to build annual plans, present, execute, measure, and scale innovative and effective integrated B2B marketing initiatives – including case studies, presentations, emails, webinars, events, and sales collateral - that drive awareness, acquisition, retention, and increased advertising investment across tens of thousands of sellers.Leverage strong data skills and exceptional verbal and written storytelling to help the team craft compelling messages for our seller audience, deliver it to executives, and influence decision-making.Act as a strategic partner to our cross-functional stakeholders in Sales, Product Marketing and other marketing functions by sharing your knowledge and point of view on how we can optimize our efforts to achieve shared goals.Implement systems, processes, and technology that enable the team’s scale, speed, efficient cross-functional collaboration, clear communication, and flawless execution, with attention to both the big picture and the devilish details.Demonstrate resilience and the ability to have tough conversations necessary to drive accountability and resolve conflict.Help shape the team and Walmart Connect’s culture, mission and goals by building strong relationships and trust, and modeling emotional intelligence, operational excellence and a growth mindset.Minimum Requirements:Bachelor’s degree in Marketing, Communications, or a related field and 8 years' experience in marketing or a related field.B2B marketing strategy expertise with a proven track record of driving revenue at scale.Experience building and executing short- and long-term integrated marketing plans - including but not limited to: executive presentations, email, events, social, and sales collateral – and measuring success.Functional knowledge of tools and technologies to automate, streamline, and optimize marketing efforts.Data acumen and exceptional verbal, visual and written storytelling skills. Power Point expertise is a must.Impeccable communication and organizational skills that enable cross-functional collaboration in highly matrixed settings, with many stakeholders for multiple projects at once, and to execute them efficiently and effectively.Ability to rapidly assess and adjust priorities in a dynamic environment.Comfortable giving and receiving feedback, dealing with ambiguity, and having tough conversations with leaders at all levels.Preferred Qualifications:Master's in Business Administration or related field.Background in eComm/Retail marketing and/or ad sales marketing with tech companies and/or agencies is a plus.PLEASE NOTE:
The team comes into the office on a hybrid schedule; this is not a remote position. We are only considering local candidates who can work onsite in the San Bruno or Hoboken office at this time. If you are not local and apply for this role, please specify "open to relocation" on your resume if that is applicable.At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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