Assistant eCommerce Content Manager
Henkel AG & Co. KGaA - Stamford, Connecticut, United States, 06925![Henkel AG & Co. KGaA](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Henkel AG & Co. KGaA
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Overview
Are you passionate about digital content and eager to shape the future of Commerce? Join Henkel, a global leader in consumer products, as an Assistant Content Manager on our dynamic eCommerce Content team. At Henkel, you’ll have the opportunity to work with cutting-edge technologies and collaborate with top retail partners to deliver outstanding digital commerce experiences.
Apply promptly! A high volume of applicants is expected for the role as detailed below, do not wait to send your CV.
We are looking for a motivated and detail-oriented Assistant Content Manager to support our eCommerce content strategy across our portfolio of Henkel Consumer Brands(HCB). In this role, you will assist in the development, evaluation, and optimization of digital content to enhance our brand presence, drive algorithmic relevance, and increase conversion rates with key retail partners.Support Digital Content Strategy:Assist in executing the eCommerce digital content strategy across multiple HCB brands, ensuring content meets quality standards and aligns with brand goals and retailer guidelines and/or requirements.Help in developing digital content that supports superior digital commerce experiences, contributing to increased algorithmic relevance, brand awareness, and conversions.Content Evaluation and Quality:
Participate in content evaluation processes to ensure digital commerce content meets best-in-class standards for prioritized brands and retailers.Work with business units to help implement brand-specific and retailer-specific content strategies aimed at improving organic and paid placements.Digital Shelf Monitoring:Assist in tracking digital shelf KPIs, identifying content gaps and opportunities, and suggesting improvements to drive content effectiveness.Collaborate with the DX team to support enhancements to eCommerce technical platforms, contributing to resource efficiency across HCB.Content Development and Collaboration:Support the development of digital content by coordinating with agency partners, internal creative teams, and SEO experts.Help gather and organize industry insights and platform knowledge to inform digital commerce strategies.Project Coordination and Approval Process:Assist in managing the approval process for digital assets, ensuring timely communication with internal and external stakeholders.Support the prioritization and future roadmap development for retailer-specific content initiatives.Budget Management:Assist in managing the content team’s budget, including tracking expenditures, forecasting future needs, and ensuring efficient use of resources.Work with the Content Manager to develop and maintain budget reports, ensuring alignment with financial goals and objectives.
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