Director of Marketing
Ciena Healthcare - Detroit, Michigan, United States, 48228![Ciena Healthcare](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Ciena Healthcare
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Overview
Do you have a background in healthcare sales and marketing? If you enjoy working with seniors and their families to secure the best care for a post-acute stay, consider the role of Director of Marketing at Boulevard Temple Care Center!The Director of Marketing manages the facility’s census by developing and maintaining positive relationships with hospitals, physician groups, community organizations, and insurers.At Ciena Healthcare, we take care of you too, with an attractive benefit package including:Competitive payLife Insurance401K with matching fundsHealth insuranceAFLACEmployee discountsTuition ReimbursementSPOTLIGHT, our virtual community and rewards and recognitions program, exclusively for Ciena staff membersIn addition, we will help you advance your career with tuition reimbursement, discounts, and other support. You will join an experienced, hard-working team that values communication and strong teamwork abilities.Responsibilities:
Act as a liaison between the facility and the outside community.Connect daily with potential referral sources including hospitals, physicians, insurers, case management companies, and health care agencies.Create and execute facility sales and marketing plans and strategies.Conduct facility tours for potential guests and families.Conduct admission screenings of potential guests; determine level of care, services required, equipment needs, and insurance coverage as needed.Welcome guests and families upon admission.Qualifications:
Bachelor’s degreeExperience in healthcare sales, marketing, insurance, or commensurate education preferred.Experience in managed care or insurance preferred.Ciena Healthcare is Michigan’s largest provider of skilled nursing and rehabilitation care services. We serve our residents with compassion, concern, and excellence, believing that every one of them is a unique person who deserves our best each day that we care for them. If you have a passion for improving the lives of those around you and working with others who feel the same way, Ciena is the place for you!
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