SVP & Director, Marketing Strategy and Engagement, Random House P...
Penguin Random House LLC - Long Island City, New York, United States, 11101![Penguin Random House LLC](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Penguin Random House LLC
Overview
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Overview
Direct the creation and implementation of marketing and branding campaigns for over 700 titles annually, spanning all adult trade categories such as fiction, non-fiction, cookbooks, illustrated lifestyle books, spirituality, self-help, health, and Christian literature.Team Management:
Oversee a large, multi-disciplinary team of marketers, ranging from early career professionals to experienced directors, fostering a culture of creativity, collaboration, and excellence.Strategic Collaboration:
Work closely with Publicity and key stakeholders (Publishing, Editorial, Sales) to develop integrated marketing strategies that drive sales and enhance brand presence.Budget Oversight:
Manage a substantial annual marketing budget, ensuring effective allocation for title marketing campaigns, coop, freelancers, consultants, marketing tools, and resources.Stakeholder Engagement:
Guide and actively participate in marketing and sales meetings, and engage with authors, agents, and other business partners to ensure cohesive and impactful marketing efforts.The Essentials:Extensive Experience:
At least 10 years of experience in book marketing management, with proven leadership and supervisory capabilities.Creative Vision:
Demonstrated ability to develop and execute strong creative and brand-building strategies across multiple fiction and nonfiction categories.Campaign Expertise:
Expertise in designing and implementing integrated marketing campaigns, including traditional media, paid social, programmatic, and search advertising.Analytical Mindset:
Strong analytical skills to optimize marketing efforts for maximum ROI and to develop precise audience insights and targeting strategies.Innovation:
Proven track record of conceiving and executing innovative consumer-facing marketing campaigns that stand out in the marketplace.Industry Knowledge:
Comprehensive understanding of both established and emerging marketing practices within the publishing industry and related sectors.Results-Oriented:
Highly motivated, resourceful, and results-driven with a strong ability to work both independently and collaboratively in achieving business goals.Exceptional Communication:
Excellent verbal and written communication skills, with keen attention to detail and the ability to effectively prioritize and multitask in a fast-paced environment.Adaptability:
Thrives in a dynamic, ever-changing environment, with the ability to solve problems efficiently and adapt to new challenges.Technical Proficiency:
Strong proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.Passion for Pop Culture:
An avid reader with a deep interest in and knowledge of pop culture and current trends.The salary range for this position will be $200,000- $250,000. All positions are currently eligible for annual profit award or bonus, subject to Company results. Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Is your CV ready If so, and you are confident this is the role for you, make sure to apply asap.#J-18808-LjbffrRemote working/work at home options are available for this role.