L3 Multi-Channel Marketer Apprentice – Waldron, East Sussex
Estio Training Limited - Waldron, Arkansas, United States, 72958![Estio Training Limited](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Pratt Digital LTD
Full Address:
Unit 17, Silveroaks Farm, Hawkhurst Lane, Waldron, East Sussex, TN210RS
Weekly Hours Worked:
37.5 (Monday – Friday)
Salary:
16,000 PA – £8.21 per hour
Contact Information:
Please reach out via email at Jordan.Whitworth@estio.co.uk or call 0113 3500 333
About the Company:
Pratt Digital is based in East Sussex. We specialise in Digital Marketing and Paid Search consultancy working with agencies and clients. We are excited by the new opportunities that digital can bring to any business and we want others to understand how it can work for them too.
Job Description:
Estio Training is thrilled to offer a new opportunity for a L3 Multi-Channel Marketer at Pratt Digital.
Role Summary:
We are a small but friendly team, and we are looking for a new team member who is hard working and willing to learn.
You’ll assist with our day-to-day digital marketing activities across Google, Bing and Social Media platforms, including campaign planning, implementation, budget management, performance reviews and daily optimisation of paid search campaigns.
We’ll teach you how to audit campaigns, identify areas for improvement and how to optimize a campaign to achieve better results for our clients.
Key Responsibilities:
Undertake keyword research and find out how people are searching for client’s products and services online.
Review and analyse data and apply your findings to marketing campaigns.
Run Google and Bing PPC paid search campaigns for clients.
Promote our clients through Facebook, LinkedIn and other social platforms.
Write ads and website landing page content to improve campaign performance.
Create regular client reports.
Carry out market research and competitive analysis for new clients.
Social:
Manage business social media profiles such as Facebook, Twitter, LinkedIn, Pinterest & Instagram.
Build followers and increase engagement across all social media platforms.
Develop new ideas to promote the business using social media/website.
Online presence:
Image editing – cropping, resizing, other Photoshop work.
The main purpose of the role will be to promote the business & our clients through social media and digital marketing channels.
Inbound/Outbound:
Content creation.
Ensure the content and format of all digital marketing is in accordance with the organisation’s/client’s brand guidelines.
Assist with branding, design and content for presentations and proposals.
Sourcing and writing news articles and associated images.
Managing landing pages for clients.
Content creation (Infographics, Case study and eBooks).
Conduct market research.
Mobile marketing.
Set up and optimise PPC search campaigns.
Ensure that PPC search campaigns are monitored daily and meet relevant targets.
Create display ads.
Create Ads for search and display networks.
Advertising and promotion through social media platforms.
Analytics:
Track and monitor a campaigns performance with a weekly/monthly report.
Analyse data to identify the target market and optimise each campaign.
Analyse the traffic and visitors to the business website and social media platforms.
Analyse and report data with Google Analytics.
Follow up and analysis of campaign results.
Deliver reporting and analysis of the campaigns and projects during and after campaigns to ensure that marketing is focused on providing strong returns.
Qualifications:
Educational Requirements:
5 GCSEs grades A*-C/9-4 or equivalent, including English Language and Maths.
Skills Required:
A good level of English both written and verbal is essential.
High level of attention to detail.
Flair for creative writing and marketing.
Able to work as part of a team.
Excellent time management and organisation skills.
High level of numeracy.
Experience and up to date knowledge of social media.
Has initiative and problem-solving skills.
Self-starter with the ability to work with minimum supervision.
Analytical and resourceful mind.
We are looking for a candidate that wants a career in Digital Marketing.
Due to location – driving licence would be necessary.
Personal Qualities:
Hard working
Punctual and reliable
Positive and enthusiastic attitude
Fun and confident personality
Highly motivated and have the drive to succeed
Keen to learn and develop new skills/knowledge
Future Prospects:
This role offers the potential for a permanent position upon successful completion of the apprenticeship, contingent on performance.
Training to be provided:
Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.
Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer and Certified Digital Marketing Professional by DMI, with training in how to:
Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels.
Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
Implement secure, innovative solutions using a broad spectrum of digital tools and platforms.
Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
Create and interpret insightful analytical dashboards utilising advanced digital tools.
Strategically plan, execute, and manage comprehensive marketing campaigns across an array of digital and traditional media platforms.
Develop, understand, and apply marketing briefs and plans to ensure alignment with business objectives and brand consistency.
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